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NEWS


Spain’s Persán acquires Mibelle Biochemistry owner


Spanish personal and home care product maker Persán has acquired Mibelle Group, the parent company of Mibelle Biochemistry, from Swiss retailer Migros. Mibelle Group specialises in


personal care and beauty, home care and nutrition products, as well as owning Mibelle Biochemistry, which develops active ingredients for the cosmetics and nutraceutical industries. Seville-based Persán is taking


over all employees and facilities of the Mibelle Group in Switzerland, France, the United Kingdom, the Netherlands, USA and Australia. The acquisition also includes all


legal entities that form the Mibelle Group, all supplier and customer contracts, as well as all employee contracts.


“We are continuing all our


existing activities to provide our customers with the best products and services,” said a Mibelle Biochemistry spokeswoman. “The transaction is expected to


be completed by the end of April,” she added. Not included in the sale is the


South Korean subsidiary of the Mibelle Group, Gowoonsesang Cosmetics, which has been acquired by L’Oréal last year. With the acquisition of Mibelle


Group, family-owned Persán will become one of the world’s largest private label and contract manufacturing companies with more than 3,000 employees and a turnover in excess of €1 billion ($1.1 billion). The companies have agreed not


to disclose the terms of the sale, including the price. Migros said the decision to sell


the Mibelle Group is a result of its commitment to focus on its core business with supermarkets, with an emphasis on local business in Switzerland. Migros continues to pursue a


strong own-brand strategy. The popular Migros own brands such as ‘Handy’, ‘I am’ and ‘Zoé’, which are produced by the Mibelle Group, will continue to be available at Migros.


Long-term supply agreements


have been concluded between Migros and the Mibelle Group for the home care, personal care and nutrition segments, ensuring that the Mibelle Group will remain an important strategic supplier to Migros in the future. In recent years, Persán has embarked on a course of international expansion and has also started to build its presence in the personal care sector. The acquisition of the Mibelle


Group therefore fits perfectly in Persán’s future growth strategy, said the Mibelle Biochemistry spokeswoman. The two companies complement


each other very well in terms of expertise, technology, markets and production sites, she added.


IFF, Kemira form Alpha Bio biopolymers joint venture


IFF and Kemira have formed Alpha Bio, a joint venture aimed at commercial-scale production of renewable biobased materials. With an investment of


approximately €130m ($148m), the Alpha Bio facility will start production in late 2027, converting up to 44,000 metric tonnes of plant sugars to bioproducts, including high-performance biopolymers for use in various applications, such as home and personal care and industrial solutions. Alpha Bio’s production will


use IFF’s Designed Enzymatic Biomaterial (DEB) platform technology, integrated at the IFF


biorefinery in Kotka, Finland. “Our partnership with


Kemira has reached a significant milestone, enabling us to scale the production of groundbreaking biobased materials to meet the large and growing demand for high-performing and sustainable alternatives to fossil-derived polymers,” said IFF CEO Erik Fyrwald (pictured, right, with Kemira CEO Antti Salminen). “IFF’s DEB technology not


only guarantees superior purity and consistency compared to traditional biopolymers but also enhances performance across various applications. This innovative


be tailored for specific product applications. This allows manufacturers to


replace traditional fossil-based synthetic polymers with more sustainable alternatives. This highly efficient enzymatic


approach allows us to combine biodegradability and material sustainability while maintaining cost efficiency and the high performance our customers expect.” IFF’s DEB platform leverages


biotechnology by using plant- based sugars and enzymes under mild process conditions to create biobased materials, which can


polymerization process converts plant sugars to biopolymers, offering superior purity and consistency compared to conventional synthetic polymers. Operating as an independent


entity in Kotka, Finland, the joint venture will manufacture a specific line of products enabled by DEB technology for exclusive use by IFF and Kemira.


Hallstar invests in Texas biotechnology outfit BioReNuva


US personal care ingredient manufacturer Hallstar has invested in BioReNuva, a biotechnology developer based in Austin, Texas. BioReNuva has a full


range of glycolipids including sophorolipids, rhamnolipids, and a ready-made biotechnology- based surfactant blend. Hallstar said the minority stake


will enable it to explore novel approaches in the biosynthesis space, leveraging BioReNuva’s


www.personalcaremagazine.com


oversight, while day-to-day operations will continue to be independently managed solely by the BioReNuva team. Hallstar CEO John Paro said the


investment is a logical extension of the Chicago company’s activity in biotech. “We see a future where biotech


expertise and manufacturing capabilities. Under the terms of the deal, Hallstar will provide board-level


excipients – biosurfactants, for example, where BioReNuva already excels – will be a large portion of total growth in the beauty and


personal care market.” BioReNuva founder Dennis


Zlotnik added: “My team and I have a strong affinity with Hallstar’s priorities, and we welcome this partnership. Strategic investors contribute to our company’s steady growth, and allow us to realize key goals when it comes to technical development, production capacity, and expansion into multiple verticals.”


May 2025 PERSONAL CARE


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