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COMPANY PROFILE BARENTZ


Blue Beauty is the new green beauty. It means safe, sustainably sourced ingredients PLUS ocean-safe ingredients and reused, recyclable, or refillable packaging. It’s about limiting our impact on this planet and its inhabitants and actively contributing to a healthier planet. To create a truly ‘blue’ product, many factors impact the impact.


■Water consumption ■ Ingredient sourcing ■ Packaging ■ Usage ■ Disposal


What does a truly ‘blue’ ingredient look like? Hemp! Hemp captures carbon emissions, every part of the plant is used, it heals and regenerates the soil for future crops, it uses very little water, it can grow almost anywhere, even in damaged soils.


Take a look at our Blue Beauty offering and join the wave of saving our planet.


■ Scalp Detox A pH balanced scalp scrub with succinic acid for excess oil control and Ashland’s new biofunctional Sclareance™. Boasting a dual approach to scalp health: it limits the growth of Malassezia fungi associated with dandruff and helps the skin transform vitamin D into its active form, fortifying the skin barrier and preventing breakouts. Coming as


symbolic turtle in plastic free packaging, this bar signifies the work to save such species from plastic waste polluting our oceans.


■ Sativa Shine Shell The perfect solid conditioning bar to slide into your eco-friendly hair care routine. With quat free and Sativa derived conditioning agents to nourish the hair and plant based cyclic silicone alternative for that healthy shine without leaving hair limp or heavy.


■ Transforming secret serum Waterless and plastic free this novel transformation of a powder to a serum in the comfort of your home provides excellent hydration and protection against TEWL while caring for your natural microbiome. Clever texturisers give a surprisingly cushioned afterfeel.


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Barentz Personal Care Saturnusstraat 15, 2132 HB Hoofddorp, The Netherlands Tel +31 (0)23 567 34 56 personalcarelab@barentz.com www.barentz.com


LITTLE BOOK OF NATURAL INGREDIENTS


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