Interactive


DEGREE 53 APPLE APPS DIRECTIVE


Degree 53 Upsetting Apple’s cart


Jade Daniels, Design Director,Degree 53


Apple originally gave developers three months to implement its new guidelines. Panic ensued. However, the initial hysteria, around how the technology giant was persecuting the gambling sector with restrictions that go beyond what is standard or necessary, quickly died down as the industry sought and won an extension to March 3, 2020 (since extended to June 30).


P98 NEWSWIRE / INTERACTIVE / MARKET DATA


On June 3, 2019, Apple updated its Apple Human Interface Guidelines, its App Store review guidelines, imposing restrictions on real-money apps. G3 talks to Degree 53’s Jade Daniels about imposition and the extensions granted


Te measure followed stricter enforcement of guidelines clamping down on non-native applications and together the changes spread fear in the gaming community that operators would face serious disruption to the way content is delivered to customers through Apple iOS applications. Moreover, any HTML5 content needed to be embedded in the app binary without directing customers to an external site. Tis means the new standard affects any sports betting, casino, lottery and bingo apps.


Apple originally gave developers three months to


implement its new guidelines. Panic ensued. However, the initial hysteria, around how the technology giant was persecuting the gambling sector with restrictions that go beyond what is standard or necessary, quickly died down as the industry sought and won an extension to March 3, 2020.


As the deadline ticked closer, and with most of the development community now in Covid-19 induced lockdown, on March 26 Apple further extended the deadline to June 30, 2020. And while the industry breathes another sign of


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