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REPORT 033


PLAYGROUND


Company: K-array Location: Prato, Italy


Architect Roberto Baccioni said: “I really adore technology, I love using it in my architecture projects and I think that it should be finalised to the achievement of a certain result.” This is how K-array and Roberto started working with Studio 10 on the Playground project, a clothing store situated in the centre of Prato, Italy. “A great revelation,” said Baccioni about K-array. “A brand that combines quality, a great performance, a simple installation procedure and an excellent sound. After experiencing love at first sight, Baccioni has expressed his wish to extend the


cooperation on a long-term basis. In virtue of the trustworthy collaborations that have produced good results in the past, the owners of Playground gave Studio 10 the opportunity to create whatever it had in mind. The result consisted of an open space furnished with very few elements of handcraft-finished components. These items were produced by artisans from the local territory, using natural, recycled materials. K-array fits perfectly within this context, with its compact speakers, congenial design and high quality sound. With these characteristics it’s been possible to “concretely insert sound in architecture,” said Baccioni. The first draft of the sound project has been designed by Francesco Maffei, K-array’s Product Specialist dur- ing the meetings with the architect, and later it has been improved by Exhibo, the brand’s distributor, with the agent of Tuscany Gian Carlo Profeti. The installation was carried out by Sky Sound of Viareggio. The sound system has been divided in to four zones, giving a different spread to the sound in several parts of the store. For each one of these a different source can be selected, a CD player, FM tuner, microphone or other devices. In this way it’s possible to distribute pleasant and uniformed musical background or play louder sessions if desired. Themed parties often take at place at the venue. Therefore, in order to supply the DJs with the right kind of instruments, two active systems of KR100S have been installed, with two ultra slim satellites and their subwoofers. All of these devices are capable of producing up to 120dB of distributed sound in a uniform way, so clients looking for high volume effects will also be satisfied. The background music is distributed via four ultra small Lizard KZ10 speakers that are placed within furniture elements and two high efficiency KU36 subwoofers. The speakers are powered by KA7 Class-D amplifier with remote control DSP. The two systems can be played together for a combined diffusion of sound. The devices operate efficiently giving a clean and high quality result, perfectly in harmony with the contest where they are installed. www.k-array.com


CONCERTGEBOUW CAFÉ


Company: Genelec Location: Amsterdam, The Netherlands


The Concertgebouw Amsterdam is one of the world’s most renowned concert venues, acclaimed for its excellent acoustics. The impressive building has been the centre of classical music in The Netherlands for well over a century and with the assistance of Genelec speakers, the Concertgebouw Café’s sound is now equal to the grand auditorium itself. With annual attendance hitting more than 800,000, the Concertgebouw is the world’s best attended concert venue. Having drawn artists such as Paul McCart- ney and The Who over the years and home to the Royal Concertgebouw Orches- tra, it is imperative the sound quality across the venue is pristine. These standards extend across the site to its hospitality zones and a recent installation of Genelec 4030As has elevated the aural aspect of the Concertgebouw Café to the levels expected by guest visiting the classical Viennese-styled venue. Dutch distribu- tor, Iemke Roos Audio, was called into evaluate the space at the café and product manager, Frank de Roy, immediately specified for a series of 4030A Genelec loud- speakers. Five in total were arranged in the dining and bar area to provide perfectly balanced coverage without imposing on the setting. “In a space such as the café at Concertgebouw the requirement is not for concert levels of volume but a well-managed system that works to set the scene ambi- ance,” said Frank. “The 4030A Genelecs are well suited to this sized area and the built in minimum diffraction enclosure achieves a smooth frequency response and superb imaging qualities. We had to use a setup that would not detract from the scenery and history of the Concertgebouw and with the Genelecs we have achieved this without having to compromise on sound quality.” In addition to the dining area, the newly renovated royal reception room also received its dedicated Genelec installation. The Harri Koskinen designed 6010A speakers was selected for this section of the project and a pair was put in place to extend the sound to the reception which is used exclusively to welcome Dutch royalty when visiting the Concertgebouw. “The 6010As were the perfect solution for the reception,” said Frank. “They were


small enough to reduce any physical impact on the décor and architecture and with the onboard amplification they were more than capable of filling the area with sound.” Similar to the 4030As, in that both models use Genelec’s directivity control waveguide (DCW), the speakers are carefully matched with electronic circuitry and the latest drivers to exact the full potential from the compact size. www.genelec.com


www.mondodr.com


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