80


HIGH-EFFICIENCY ECRESO FM TRANSMITTER LAUNCHED


WorldCast Systems BY ADRIAN PENNINGTON


he fi rst of its kind to hit the market the creso  k from the Ai eries is being launched here at . creso is a fi eldproen  transmitter brand that has been on the market for oer  years. he new model is a compact   transmitter deliering the highest effi ciency on the market claims orldast ystems. n its standard operations


broadcasters benefi t from up to  effi ciency A to  and when the patented mart technology is actiated they can further reduce their energy consumption


by up to . ith the soaring price of electricity and growing enironmental concerns creso  k offers reliable performance that also contributes to energy saings and the decarbonisation of  transmission according to the company.


he maor innoation with the Ai eries is the union of creso technology with A codec technology meaning broadcasters can now benefi t from an embedded A  decoder. orldast says this feature directly ingests audio oer  to the directtochannel digital  modulator and is compatible with both uretream and the Amp compression algorithm. 8.C58


The Ecreso FM 1kW is a compact 2U FM transmitter


DOWN TO EARTH GUIDE TO CLOUD Three Media BY ANNE MORRIS


irsttime  exhibitor hree edia is


demonstrating how it is


helping media companies identify opportunities in operating models to leerage cloudnatie and groundtocloud transformations. n addition the hree edia


product team will present enipeline a cloudbased aa media supply chain management platform which works to automate and optimise content and metadata management workfl ows and business processes. ebra later ounder and 


hree edia said eryone is agreed that the media business is being transformed by new operating models. one intelligently moing


from the ground to the cloud and adopting a media supply chain business model creates competitie adantage retaining audiences controlling costs and maximising reenues. enipeline specifi cally proides the orchestration layer sitting autonomously aboe all technology to identify and realise the smart working that proides the tight bond between operational costs and reenues. he added ur approach allows broadcasters and media enterprises to take full adantage of the new operating models. 2.C18


Three Media shows the pathway to new operating models


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