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I believe the addition of the Oryx RGS to Spin’s Rock RGS really sets us apart. Layering on top this technology the additional content puts all the pieces together: distribution, approved


I was unaware of Oryx or Bragg during my time at SBTech, so think there’s an element of truth in that. People in the iGaming space have heard of Oryx, but I think they’ve kept a relatively low profile. Oryx has powered a lot of operators, but the company hasn’t pushed or promoted its own content, so they’ve sat behind other brands. When I joined SBTech not many had heard of it either. In the last 12 months, Bragg is rolling out into more and more markets, signing content deals, establishing relationships with Tier 1 operators and so we are trending towards a much higher profile.


My job is to take this brand to market so that everyone understands what Bragg is about - what we represent, our culture and our products. We want out team, our products and upwards trajectory to be mentioned in the same sentence as Playtech, Microgaming and Pragmatic. Tat is both the challenge and the opportunity.


Kent, what’s your view on that trajectory from a US perspective?


Te day after the Bragg/Spin announcement I spoke to nearly all of our in North America customers. And as Richard has qualified, hardly any had heard of Bragg or Oryx. Having said that, when I spoke to customers and covered


integration, new content and player engagement tools. This is the crux of how we are going to be extremely successful and it’s what sets us apart from our competitors.


the topics we’ve just discussed, they saw it as a great move for Spin and Bragg. It strengthens the individual brands and as we execute our plan to integrate the technology and content flows, we are extremely well positioned in the market to become a significant tier one player, as we have all the pieces we need. Te response from customers has been great and if they didn’t know who Bragg was before, they certainly do now.


Kent - you've worn big hats within mega gaming corps in the past, but ultimately headed out solo and done your own thing. What does the near and long-term future hold for you?


In the near-term I’m extremely excited to be part of the Bragg Group. Any start-up brings a different type of stress and I’ve maintained a high level of equity in Spin. We achieved a great deal through cash flow, but to be part of a company that is well resourced and to be able to go out and really compete, as opposed to surviving, is extremely attractive to me personally. And as I said before, the team that


we’re putting together and combining is a really good cultural fit. Te entrepreneurial sides are complementary and that excites me. I know we can be a winner in this market. I want us to win. Tat’s what floats my boat and I’ll be with the company as long as they want me.


And yes, I’ve done this a few times. I was part of the management team that brought Aristocrat to the US and was in a similar position with Aruze. I learned a lot - but most importantly, learned what not to do. We can cut through a lot of those mistakes.


Richard - similar question, you were in the driving seat during the sale of SBTech to DraftKings - how do you top that?


I’m excited to lead this company. My first objective is to take Bragg to the US market and establish it as a leader - and Spin is a key part in achieving that goal. Number two is listing the company on the NASDAQ. Tese are the near- term strategic focuses, while we continue to grow the case for the Bragg Gaming Group as a global force.


NEWSWIRE / INTERACTIVE / MARKET DATA P75


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