SEA TING
& ST A GING
Opposite page: Any surface, anytime, anywhere: mobile tribune elements provided comfortable seating for the spectators at the IceSnow Football World Cup in Arosa, Switzerland, in January 2012.
Inset: Former Swiss internationals Stéphane Chapuisat, keeper Jörg Stiel, and defender Ramon Vega move in to block a German attack at the IceSnow Football World Cup in Arosa (Switzerland) in January 2012.
winners with France) and Liberia’s FIFA World Player of the Year, George Weah. Brazilian FIFA World Cup™ winner Paulo
Sergio, formerly of Bayern Munich and one of the most skilful players at the unofficial Snow Football World Cup, is totally con- vinced by the MT-Box’s benefits and flexi- ble usage possibilities. As Managing Director of M-T Latino Americano, the South American arm of distributor M-T AG, he believes the market potential is enor- mous, especially in emerging economies. “Even for a small conventional stadium or for concrete terracing, the costs exceed the financial resources available to most com- munities and towns. MT-Box offers an extremely cost-effective and flexible solu- tion, which could also be installed as a per- manent fixture,” the ex-player said.
Ease of Use To set up the MT-Box, the seating row ele-
ments are simply pulled from the container like drawers and locked into place, prior to the installation of seats and guardrails. The generously-spaced rows offer plenty of legroom. The tribune element can then simply be dismantled, packed away, and removed just as quickly. The containers can be transported by truck, with only a forklift truck needed for loading and unloading. Each tribune element is constructed
from galvanized steel and is certified by technical inspection agencies for quality and safety. And as building permissions are not required, Facility Managers only need to worry about putting on the best possible event. The surface underneath the MT-Box is
of no consequence — whether tarmac, shale, wooden flooring, indoor wood floor- ing or an ice rink like in Arosa — the MT- Box can be used anywhere, making the range of applications enormous, and the usage possibilities almost limitless.
Mobile Seating: A Clever Solution The new generation of temporary seating,
which can also be a permanent solution, is opening up numerous markets worldwide, not least in sports-mad UK. The UK market encompasses a whole range of traditional and, more importantly, new organisations, which are beginning to fully realise the true potential of such solutions.
20 th AN N I V ER S AR Y P AR T II/ S U M M ER 1 2 P AN S T AD I A 19 3
Box Clever Seating (BCS), the exclusive
distribution partner to M-T AG in the Unit- ed Kingdom, has been quickest off the mark with its products and services. The revolutionary seating has generated con- siderable excitement among those it has been presented to, with the ease of con- struction and dismantling often astound- ing people. And when the system's other benefits, such as options to include bars, cafes, WC's etc, are fully explained, poten- tial customers literally start thinking “out of the box”.
One sporting icon who has given a
massive boost to the activities of BCS is none other than New Zealand rugby leg- end Zinzan Brooke, who is considered one of the best number eights ever to have represented the All Blacks. Famed for his running and kicking skills, the forward also possessed versatility and extreme mobility, which also happen to be two of the finest characteristics of the MT-Box. BCS is convinced that the impact of
the systems will be massive. For many years, sports governing bodies have insist- ed on stringent stadium criteria for their clubs or members — criteria that were laid down long before the MT-Box seating ele- ments were developed. The system offered and distributed by M-T AG and BCS can
revolutionise the fortunes of sports clubs, enabling them to compete comfortably by providing them with seating that meets, and in many cases exceeds, the existing criteria of governing bodies. There is, nonetheless, a lot of work to do
to convince sports governing bodies and their advisors, such as architects and local planning authorities, that Box Clever Seat- ing is a highly flexible, brilliantly designed answer to a wide range of seating and addi- tional requirements. The signs to date have been very positive. In traditional markets, such as shows, indoor and outdoor-exhibi- tions, and displays, Box Clever Seating rates very highly against competing systems in almost every respect.
TransStadia puts India on
the Global Stage TransStadia, Sports and Entertainment Company, through its associate company TransStadia Technologies Private Limited (TST), is another partner of M-T AG, and has set up a manufacturing plant to make their modular stadiums under the brand T-Box. TransStadia have been assigned rights
to use this patented technology and are the manufacturing partners for M-T AG.
On top of all mobile things and elements: All Black legend Zinzan Brooke (second from left) with Box Clever Seating (BCS) Managing Director James Milne (far left), BCS Sales Director Simon Wilson (second right) and M-T AG CEO Martin Altbart.
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