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CINEBOT MINI SIMPLIFIES CAMERA ROBOTICS MRMC BY DAVID FOX


accessible. Besides control by hand, it can also be moved via a mobile device or using MRMC’s Flair software.


Mark Roberts Motion Control (MRMC) has introduced Cinebot Mini, a compact, lightweight, versatile camera robot designed to allow operators to more easily take control of every shot, to make motion control more accessible and affordable.


Cinebot Mini is engineered for simplicity, with a range of user-friendly features, allowing users to manually control and record camera positions, to make complex camera movements more


It is said to be easy to transport and set up for location work and can run up to eight hours on battery power, for operation without a main power source. Cinebot Mini can handle a camera payload of up to 10kg and offers a 1.3m arm reach. It comes with a track and pedestal option. This allows it to be used on an adjustable pedestal for height variation or equipped with a track for an additional axis of movement. It is suitable “for professionals


Motion control made easy: MRMC’s Cinebot Mini


looking to record and replicate any movement manually made on set with maximum flexibility and ease of use to meet a


KEEPING AGILE ON CLIMATE AND COSTS Agile Content BY ANNE MORRIS


Television technology specialist Agile Content is demonstrating Agile Live, its new GPU- and cloud-based production platform that was first tested as a proof- of-concept last year by Swedish broadcaster SVT.


Agile Live was deployed for the first time to support SVT´s live remote production of this summer’s Royal Rally of Scandinavia. According to Agile Content, the service significantly reduced production costs and environmental impact. Johan Bolin, Chief Business Officer, Media and Broadcast at Agile Content, said: “Agile Live


Agile Live meets rallying call to cut costs and reduce CO2 emissions


has been designed to address three of the biggest challenges being faced by broadcasters today: environmental impact, production expenses and increasing competition from new online platforms.” Adde Granberg, CTO of SVT,


added: “As a broadcaster, SVT has always looked at where it can improve our programming through the deployment of innovative emerging production technologies. But we’re also under pressure as a public organisation to keep operational costs to a


reasonable level and cut our environmental expenditure. This was what we were trying to achieve when we started working with Agile Content to create this new cloud-based production, and the results shocked even us.” 5.D74


SAFE CAR INITIATIVE ROLLS OUT ACROSS AMSTERDAM


Designed to cater specifically to the safety and well-being of female attendees at IBC2023, the Rise Safe Car Initiative is being rolled out for the first time at IBC. The initiative offers a dedicated car service with vehicles stationed at three strategically chosen locations across Amsterdam in the evenings. The aim is to provide a reliable means of transportation back to hotels to


ensure peace of mind for those in unfamiliar surroundings. Any women attending IBC can use the service and details of where the cars are located can be found at https://risewib.com/safe- car-initiative/. The free service, which is being sponsored by Lawo, will run from 23:00-03:00 on Friday, Saturday and Sunday night. Sadie Groom, Founder and CEO


of Rise, said: “We firmly believe that every conference attendee should feel safe, regardless of the hour or the locale. The Rise Safe Car Initiative not only enhances the overall conference experience but also sets a commendable example for the industry at large. It underscores our dedication to creating spaces where everyone can participate with confidence and ease.”


Andreas Hilmer, Chief Marketing Officer, Lawo, said: “The Rise Safe Car initiative is a fantastic idea. We’re delighted to be able to contribute to the safety and comfort of women attending IBC – and we’re confident that this programme, along with all the other RISE activities, will help to promote our industry as a cool and exciting place for women to work.”


wide variety of production requirements”, said Assaff Rawner, MRMC CEO. 11.C26, 12.D20


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