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TODAY’S SHOW HIGHLIGHTS: JAISICA LAPSIWALA, IBC’S HEAD OF CONTENT,
SELECTS SOME OF THE TOP PICKS FROM ACROSS TODAY’S CONTENT PROGRAMME, INCLUDING A LOOK AT F1 TV AND THE FUTURE OF TECH
09:30-10:15 State of MediaTech by the IABM – Key drivers of change in 2023 and beyond IBC Conference: Forum Conference Pass Holders The IABM presents its latest research on the key drivers of change in MediaTech, including an analysis of the impact of macro headwinds on the market as well as data-driven insights on MediaTech investment patterns and business models. Lorenzo Zanni, Head of Insight & Analysis at the IABM, is joined by Jade Kurian, President and Co-Founder, latakoo; Kishore A K, CTO, Zee; Aditi Pandey, Head of Vendor Management & Partnerships, NRK; and Allen Broome, CEO, MediaKind.
12:45-13:30
Panel Discussion: Planning the transition from linear to IP distribution
Content Everywhere Stage 1: Hall 5 Gary Hamer, SVP Sales & Business Development, SmartLabs; Jonas Engwall, CEO, Bedrock Streaming; and Brad Wall, Chief Technology Offi cer, LTN, outline the benefi ts of the move towards IP distribution, along with the implications for workfl ows, the challenges of moving customers from legacy systems, opportunities for new entrants, the signifi cance of scalability and how to leverage technologies that can improve effi ciency, time-to-market and audience engagement.
13:00-13:45
Gaming IP and its Meteoric Rise Across the Entertainment Industry Conference: E107 Premium Pass Holders Join Omdia’s Maria Rua Aguete, Technology Fellow and Executive Director, Media, Service Providers & Platforms, for this interactive round table-led discussion focused on the current hot topic of gaming IP and its rise across the entertainment industry. Premium Pass holders will also gain exclusive access to Omdia’s latest research report which will focus on the key areas in which the closer bonds between games, movies and TV are being noticed.
14:30-15:15 Building the Future of Tech IBC Conference: Forum Conference Pass Holders Allan McLennan, President, c.g.a, 2G Digital Post, chairs this session, featuring Nitin Mittal, President Technology, Zee; Brian Lakamp, EVP, Media Supply Chain, Paramount; and Gabriella Vacca, CTO, Sky Italia. They will share how they are building new technology platforms and leaning into machine learning and AI to personalise and surface the right content to the right user at the right time.
16:15-17:00 Thriving in the FAST Lane: Monetisation for the future of FAST IBC Conference: Forum Conference Pass Holders Discover the best strategies for monetisation to ensure long-lasting success of FAST channels beyond the initial boom. Speakers including Stefan van Engen, Vice President, Content Programming and Partnerships, Xumo; Valerio Motti, VP FAST Channels, Fremantle; Patrick Courtney, SVP, Streaming & Business Development, Fuse Media; and Rachel Koelher, VP of Original Content, Tubi, will be discussing what’s needed to give FAST channels longevity to meet audience and revenue expectations now and in the future.
13:30-14:15 On the Money: How to choose a monetisation model Content Everywhere Stage 2: Hall 5 The more narrowly defi ned a monetisation model is, the more revenue opportunities can be missed. A multi-pronged monetisation approach can attract more viewers, as Roberta Cambio, Senior Product Marketing Manager at Brightcove; Chris Welsh, Head of Broadcast & OTT, International at Apptitude Software Group; and Shuki Eytan, General Manager at Kaltura, will explain. They’ll discuss how a new service determines the available monetisation options and the key metrics that need to be monitored. Speakers will also look at monetisation models beyond traditional advertising.
16:45-17:30 Formula 1: Racing through video Showcase Theatre: Hall 12 Formula 1 wanted to get fans closer to the racing experience, so they launched a digital platform, F1 TV. The service lets viewers tailor their experience, switching between live streams from track-side and on-board cameras. A vision this grand comes with challenges though, and in this session we’ll explore how Formula 1 overcame hurdles such as video compatibility with the right systems integration.
Gabriella Vacca, Sky Italia
Shuki Eytan, Kaltura
Stefan van Engen, Xumo
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