Pulse
SBC DIGITAL ITALY BETSSON GROUP
According to the latest information we have is that the last payment of this tax should be in February 2022. We hope that this will be not extended as otherwise it will be a decision which goes beyond the reasons and scope it was originally introduced. I don’t want to judge whether it is fair or not, but our industry in Italy needs to be reconsidered in several respects when it comes to regulation and taxes.
As the turnover tax was imposed, an appeal to the government to lift the advertising ban, even temporarily, to recoup some losses was denied. Why does the government take such a hardline stance to gambling? Is the government using the health emergency to bring the legal and public gaming industry to its knees?
To be honest I don’t think that this rejection was a surprise to anyone. One must keep in mind that a large chunk of the government’s coalition had gone against gambling as one of their main points in the electoral programme.
In this specific case, they were consistent with their pre-election promises. I would prefer that we open a wider discussion setting clear guidelines of responsible adverting instead of a blanket ban. Many people wish to have regulation like the one adapted for the alcohol industry in Italy, and I think that would be a really good starting point.
How, if at all, can operators and key stakeholders change the mindset and political will of legislators?
Good question! First of all, we need to unify forces and present ourselves as a single voice that represents an important industry, and subsidiary for our country.
A close second is education. Tere is some serious lack of knowledge about the gambling industry – it’s made up by misguided preconceptions and negative perceptions rather than based on real facts and data. We are ready to discuss, co-operate and find the best solution for our beloved country.
Despite facing Europe's toughest regulated market conditions, a diverse cast of foreign and domestic operators remain. As new and less stringently enforced international markets open up, do you expect the current Italian roster of operators to diminish in the coming months and years ahead?
In today's world, everything changes quickly - from laws to markets - and it is becoming increasingly difficult to make any long-term predictions. What I can say is that we will stay, and we will continue to do our utmost to provide the best entertainment and a fun and safe environment for all the people that choose us.
P92 WIRE / PULSE / INSIGHT / REPORTS
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