Betixon Lior Cohen, Chief Technology Officer
Betixon is a mobile slot developer. Could you provide us with a short overview of the history of the company?
Betixon was founded due to a need for games that are not a burden on operators.
A few years back, we realised that most game providers charge a significant amount of revenue share together with high setup fees and monthly minimums, which created revenues impact on operators.
We have been able to create a complete casino/sports platform and a game studio in a relative short time using modern technology, which allows us to be efficient and competitive without compromising on quality.
You will be offering your games in a number of new markets including Colombia. Could you tell us more about some of the games you will be offering?
We have been working in the Colombian market for quite some time now, and over that time we have learned a lot about what works best and have refined what we do. As a games provider it’s always challenging to deliver the right games for a new market so we are pleased to see that our games "Wild Wolf" and "Boots of Luck" have been a big success.
What are some the opportunities you see going forward in Colombia and possibly other jurisdictions in Latin America going forwards?
Games in this region must be quick to load, but still look impressive. Mobile is challenging and connections in remote locations are still not optimal for most modern games, so the right technology is key in LatAM. If the player waits too long you lose him on the loading the screen.
Do you think that Latin America still offers opportunities for expansion for mobile slots? Are there any other markets in Latin America that you see as offering strong potential going forwards?
As a games provider it’s always challenging to deliver the right games for a new market so we are pleased to see that our games "Wild Wolf" and "Boots of Luck" have been a big success.
How does Betixon help its partners and customers in the region?
Te most interesting upcoming regulated jurisdiction would of course be Brazil.
Apart from our slots we already have video bingo games and other content in our portfolio for the Brazilian market, so we are eagerly waiting for it to be regulated. In general any regulated market is of interest to us, large or small.
Apart from the commercial terms, quality and technology of our products, we offer tailored solutions and exclusive games for our customers. If they want specific features, or a complete branded and exclusive game, we cover it and help the operator to differentiate itself from the competition.
WIRE / PULSE / INSIGHT / REPORTS P71
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