Having a background as


means that we study each case individually. Based on the various parameters that we have specified, we then offer a tailored solution to each customer. Tis takes a great deal of effort as well as a willingness to listen to your customer, and solutions are often based on long term relationships and trust between each other, but we strongly believe that this is the only way. And of course, having a background as operators ourselves, we have the ability to put ourselves in our customer’s position, as we feel greater empathy for them. Te times of ‘one-size-fits- all-solutions’ are long over and, needless to say, the global Covid-19 pandemic has, if anything, only augmented the need for tailored solutions.


Are there any products which have seen particular success in Latin America? Is video


operators ourselves, we have the ability to put ourselves in our customer’s position, as we feel greater empathy for them. The times of ‘one-size-fits-all- solutions’ are long over and, needless to say, the global Covid-19 pandemic has, if


anything, only augmented the need for tailored solutions.


bingo for example particularly popular in Mexico? Are there any products aimed specifically at the Latin American market?


Te region is very big and is full of different needs, so yes, there are definitely some products that work better in one place than in others, but what has happened with Zitro’s slot game is, I would say, is an exciting anomaly.


With the launch of our multigame progressive product Link King, we have been able to put in place an extremely successful product that not only works in one market, where demographics and needs are similar, but a product which works everywhere where it is being installed.


Tis same success has then been replicated by the rest of our Link games like Link Me or Link Shock, as well as with the most recent successes of 88 Link and Bashiba Link. Sometimes it just feels normal that every product we launch performs at a “link King –level” but to be honest, it is not easy at all and we are very aware that this success does not allow us to sit back. Te total opposite is true, we work harder every day so that we are able to compete against our own success.


WIRE / PULSE / INSIGHT / REPORTS P81


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