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Swintt Thaluana Muscat, Sales Manager.


Could you tell us about Swintt’s presence in Latin America and your plans for the region going forwards? Could you tell us about any partnerships?


Latin America presents many exciting opportunities for us, and we are building good relationships through the LatAm countries. Being Brazilian myself, I can help the commercial team to understand the culture and have a different point of view.


We also plan to take part in online and physical events, as well as launching many more specialised games for the region. We have some great partnerships coming soon to enhance our standing in LatAm already with the likes of Betwarrior, 1xbet and many others.


What is it like conducting business in Latin America?


We’ve experienced a great reception of our games from the markets we’re already active in, and especially from our Swintt Lite range of products. Tese are games which are built light to load quickly – perfect for regions with expensive data or lower internet speeds – and also light in complexity for maturing markets that are not as exposed to highly complex, European style slots.


Some of our top Lite games include Wild West, Golden 888 and Monkey Luck.


Are there any types of games which are popular in these markets?


Having exclusive land-based content in our portfolio helps with players’ familiarisation, making them very attractive given the long prevalence of land-based slots in casinos across LatAm. We also work with localised content where we use different themes that appeals to different tastes. Live casino is still growing in these markets so we are launching our SwinttLive product at the optimal time - we have a lot of room to cover. Tis is all in addition to the aforementioned Swintt Lite games.


P84 WIRE / PULSE / INSIGHT / REPORTS


It’s imperative to both understand the region on a


country/market basis as well as being able to offer something more universal that resonates with players.


What are the opportunities and challenges for foreign companies looking to enter the region?


We need to understand the different needs, cultures, and player behaviour among the markets, focusing on and treating each country individually. Also, we understand they are maturing markets and we need to present trustworthy, engaging and specialised solutions.


Some products cross regions and markets flawlessly like classic table games or the more modern live casino, giving us another advantage across the LatAm region with our product suite.


It’s imperative to both understand the region on a country/market basis as well as being able to offer something more universal that resonates with players.


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