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Interactive


SPORTS BETTING PLATFORMS WISEODDS


Sports betting: overwhelming odds


Lilit Nikoghosyan, Head of Operations at Wiseodds, speaks to G3 about the company’s new peer-to-peer betting platform and how its social gameplay will attract operators and players worldwide.


Wiseodds is a new online gaming platform designed for betting players who compete with each other instead of competing with betting sites


Could you tell us about Wiseodds’ new skill- based peer-to-peer betting product?


We’re really excited about our new Wiseodds platform, which will provide bettors across the globe with a new way of betting. Instead of the traditional route of searching through markets and creating a betting slip with an operator, players are presented with the opportunity to join a poker-style table where they can wager against other bettors. You can join a table by making a bet, clicking on a card or taking an available seat. When all sporting matches come to an end in the selected room, the cards are revealed and the player with the highest winning odds coupon claims all the money on the table, while losing players are then removed and others can join.


How does Wiseodds change the traditional understanding of betting?


Te beauty of the Wiseodds platform is that it allows bettors to use their sporting knowledge to secure bigger wins from smaller stakes, as the individual with the highest winning odds coupon claims all the money on the table once the bets have been settled. We truly believe that this new style of betting will resonate with a wide audience who enjoy the social aspect of betting and want to compete against friends rather than the bookmaker.


What was the rationale behind combining poker and sports betting in a social lobby?


Te vision behind creating Wiseodds was to bring a more fun and sociable experience compared to existing sportsbook products. We saw an opportunity to bring elements of the online poker gameplay and incorporate sports betting markets into a product that’s never been seen before. Players can message their friends to join the same table, while they can also check their bet slips too.


What betting opportunities does Wiseodds


Millennials and the Generation Z demographic have grown up with various forms of social media platforms and they’re used to interacting with friends and colleagues throughout their daily lives. This is influencing the modern-day bettor too, as they’re looking at ways to share their experience with friends.


P96 NEWSWIRE / INTERACTIVE / MARKET DATA


Social gaming is becoming very popular with millennials and the Generation Z demographic. Tey have grown up with various forms of social media platforms and they’re used to interacting with friends and colleagues throughout their daily lives. Tis is influencing the modern-day bettor too, as they’re looking at ways to share their experience with friends. Wiseodds provides the perfect platform for groups to


offer? What sports can players bet on?


Our offering currently consists of four different table types – Over Tables, Under Tables, Bet Poker Tables and Bet Poker System – and the option to place bets on major football and basketball matches. Over the coming months, we’ll be introducing a greater number of sports, along with in-play markets for the first time.


What is the difference between Over Tables and Under Tables?


Te two tables work in a similar way to regular over and under markets found on the homepage of a sportsbook. Bettors can predict whether the number of goals or points in a match will be above or below the given number. Te only difference is that you’re competing against those who are also sitting at your table, and the highest winning odds coupon picks up all the cash from the session.


How will you entice punters, many of whom have placed ‘traditional’ sports bets for years, to your platform? Does Wiseodds target the new generation of sports bettor?


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