PRODUCT INNOVATIONS: BADGEMASTER SPOTLIGHT


Throwing down a challenge Badgemaster have announced lower prices that have been put down to the latest technological advances


International supplier of name badges, Badgemaster, is citing technological advances as the reason behind its new, lower prices.


F


or over 20 years, the company has placed keen emphasis on investing in


the most up-to-date manufacturing and order


processing systems which, coupled with consistent volume growth, has always enabled economies to be passed on to customers. John Bancroft,


Badgemaster’s MD, says: “We’re now in a position to complete even the shortest runs extremely cost-effectively, so we’ve overhauled our price


list to make lower quantities of badges accessible at the same discounted rate previously reserved for higher volumes and are able to offer further significant savings for larger users - and the product quality is better than ever!” John believes competitors


will be hard pushed to match Badgemaster’s combination of product quality and pricing and invites buyers to check out their current deal against his own company’s offer. “Every order is backed by our best price guarantee, and we never compromise on quality. We are confident of providing the best value and the best service in the marketplace, because we’ve invested in the resources which support competitive pricing long term.” As an example, John points


to Badgemaster’s most recent innovation designed to improve efficiency for the benefit of customers, a unique online reordering facility either


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custom made via the Badgemaster website. “We’ve saved both time and cost by removing the need for operator input as well as the possibility of supplier generated spelling errors, as all text is entered by the customer and downloaded directly to our computerised systems,” he explains. “It all contributes to low operating costs, low prices and faster service, even for customers wanting just one badge !”


Badgemaster Limited, Hazelford Way Industrial Park, Newstead, Nottingham, Nottinghamshire, NG15 0DQ Tel: 01623 723112 Fax: 01623 723113 www.badgemaster.co.uk


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