#IBC2024
83
Konstantin Knauf, Managing Director, Qvest Europe What are the biggest
challenges facing the media and entertainment industry? The industry is evolving rapidly, facing pressure to reduce costs, meet demand for diversifi ed content and reinvent business models due to market consolidation. The adoption of next-generation technologies such as AI presents both opportunities and challenges, while at the same time transformative measures like cloud technology and remote production have not been utilised fully yet.
How is your company helping its customers to address the challenges faced by the media and entertainment industry? Qvest drives future-oriented change through innovation, consulting and system
deployments, backed by decades of experience. Originally founded as a system integrator, we’ve expanded to become a leading global solution provider. Our specialised practices help clients adopt next-gen technologies,
streamline workfl ows with automation, and integrate cloud- based solutions. By ensuring a smooth digital media supply chain, with media assets accessible horizontally across all fi elds like content creation, playout and OTT, we break down silos and enable seamless collaboration, enhancing effi ciency and creativity in the media and entertainment industry.
What do you think are the main drivers in your market sector? We see the adoption and integration of AI technologies as one main driver. Although still in its early stages, the technology already offers measurable benefi ts such as creating new revenue streams, deepening customer relationships, empowering employees and automating manual processes. However, many companies are still unsure how to apply AI in practice. To address this, Qvest is showcasing tangible AI use cases at IBC on how to accelerate marketing asset creation or organise video content effi ciently.
What are the main areas of focus for your company during IBC2024?
In addition to our applied AI use cases, we are focusing on our new composable OTT approach, which combines modularity, scalability and technology openness to prevent vendor lock-ins. We will also present TVXRAY, our updated live sports broadcasting solution featuring AI-generated highlight reels. Visitors can engage with specialists for foresight and innovation, digital media supply chain, data and analytics, digital product development and more on how to future-proof position your business and make it technologically mature for the next decade.
What sets your company apart as a technology leader? Qvest distinguishes itself through a comprehensive approach to digital transformation and deep industry expertise. We offer unparalleled consulting services and innovative solutions
tailored to the media and entertainment sector’s unique challenges. Operating under the motto “global expertise and local presence”, our worldwide infrastructure allows us to identify and implement global trends early. By combining global operations with a holistic portfolio of practices, services and products, we pioneer a unifi ed media ecosystem where assets serve as valuable resources for the entire organisation. 10.C24
JOINED-UP THINKING TO PREPARE FOR FUTURE CHALLENGES Dot Group BY ANNE MORRIS
As well as sponsoring the AI Tech Zone networking area, Dot Group is showcasing technologies such as watsonx, IBM’s commercial generative AI platform that is used in sports broadcasting at events such as Wimbledon and the Masters. Additionally, Dot Group is demonstrating how AI can drive sustainability, for example showing how its use in ESG reporting can simplify data collection, analysis and reporting, helping organisations to understand and reduce their carbon footprint.
Doctor Who? IBM’s AI watsonx is used at events such as Wimbledon
Dot Group is also presenting
products including IBM Aspera and DataSprint for high-speed, secure fi le transfers, IBM NS1 Connect for enhanced DNS and advanced traffi c steering, and IBM storage solutions. These technologies work together
to optimise workfl ows, improve application performance and ensure network resilience.
Simon Parkinson, Managing
Director of Dot Group, said: “We’re excited to demonstrate how AI can drive sustainability and effi ciency
in media and entertainment. Our expertise in IBM technologies allows us to create tailored solutions that not only meet current industry needs but also prepare businesses for future challenges.”
14.AIP14
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96
