AGEM MEMBERSHIP NEWS MEMBER PROFILE Company / Play’n GO Malta Ltd.
Web address /
www.playngo.com AGEM Membership level / Bronze
Description / Play’n GO was founded in Sweden at the advent of the mobile phone era, and now, we’re the go-to entertainment
supplier in the industry. We make games - lots of them. And we’ve been making them for a long time. Our game series and IP
collaborations are a hit amongst players; we work with legendary bands like ZZ Top, Twisted Sister, and Alice Cooper, to name a few. From concept to creation, our portfolio boasts only premium
quality titles. But it’s not just games. We develop back-office game management tools and our server-based gaming solution, OMNY, is already helping land-based operators jump into their new digital future. We are more than 500 employees based worldwide. We supply content to operators to more than 20 regulated markets, including some of the strictest regulatory jurisdictions in the
world. We work with multiple third-party agencies to make sure our security and games are authorised, and we’re proud of our
commitment to GDPR and our ISO27001 accreditation. Our games comply with various local regulations for player safety. Whether
that’s minimum spin speeds, maximum bets, jackpot size limits, or session timers.
What newsworthy items can you share?
Tis year is especially exciting for Play’n GO as we are set to enter America for the first time in our history. Te US boasts six iGaming states, many of which our current customer base is already active in, proving a compelling proposition for the company. We know that the future land-based casino is likely to be cashless. Tat’s why we developed OMNY. Our server-based gaming solution creates digital experiences in physical locations. OMNY gives operators control with real-time data and keeps players safe; a
simple transfer of money onto a card allows them to play on any OMNY terminal and even compete in tournaments with other players all over the world.
Are you attending any upcoming events? G2E, IMGL Boston, SIGMA AMS.
AGEM INDEX
The AGEM Index increased by 87.57 points to an all-time high of 1,012.89 points in August 2021, a 9.5 per cent gain from July 2021. In the last month, nearly all AGEM Index companies reported increases in stock price, with 10 posting positive contributions and two recording a negative contribution. Compared to the prior year, the AGEM Index was up 109.9 per cent, more than doubling from the 530.38-point level in August 2020. The AGEM Index's August 2021 growth was due in large part to a 9.7 percent increase in the stock price of Aristocrat Leisure, which rose from $41.64 to $45.67. The stock was responsible for a 26.73-point increase in the AGEM Index's monthly growth.
AGEM is an international trade association representing manufacturers of electronic gaming devices, systems, lotteries and components for the gaming industry. The Association works to further the interests of gaming equipment manufacturers throughout the world. Through political action, tradeshow partnerships, information dissemination and good corporate citizenship, the members of AGEM work together to create benefits for every company within the organisation. Together, AGEM and its member organisations have assisted regulatory commissions and participated in the legislative process to solve problems and create a positive business environment.
P68 WIRE / PULSE / INSIGHT / REPORTS
MEMBERSHIP NEWS
AGEM Key Board of Directors Actions l Te Japan Casino Regulatory Commission (JCRC) held a meeting for interested suppliers on September 29 in Tokyo. AGEM has been represented in Japan by Ken Kamano of Konami, who has been keeping the AGEM Officers and the AGEM Compliance Committee informed and updated on pending technical standards and regulations as the market inches toward future integrated resort casinos.
l Te AGEM Mexico Committee, headed by Carlos Carrión of Aristocrat, has in the past year enjoyed good relations with SEGOB Director, Alma Itzec De Lira Castillo and Olga Sánchez Cordero, the Mexican Government Secretary for the Interior, working closely with both. However, it was announced recently that Olga Sánchez Cordero has stepped down and a new Secretary, Adan Lopez, has been appointed. AGEM hopes this change will not stall the progress that has been made regarding proposals for a new federal law, along with the cancellation of the proposed “NOM” that would add a further layer of certification to gaming machines.
l Te search for AGEM’s new Executive Director is approaching the final stages. Te current Executive Director, Marcus Prater, is contractually on board through February 1, 2022, and meanwhile, the AGEM Officers set up a Search Committee that has been tasked to recruit his successor. Te Officers and the Search Committee have now selected a candidate and all AGEM Voting Members will be notified before the end of September to vote and ratify the selection. Once this process has concluded the announcement will be made to the membership and then to the wider industry.
l With G2E fast approaching, Korbi Carrison gave an update to members at the September board meeting regarding Reed’s latest health and safety measures for G2E. Following the announcement that vaccines verification would be required for all visitors to the show, conference and meeting rooms, members were told how the proposed registration and entry process will work, along with requirements for set up teams. Reed also outlined that the show will be different to the 2019 event as many international visitors are unable to travel due to restrictions. However, based on other similar Reed event trends, even though exhibitor and visitor numbers were reduced from pre-pandemic times, the quality of attendees was good.
l AGEM welcomed a new Associate Member in September. Techzam Computer Services, based in Camarillo, California, is a leader in the peripheral hardware business, supplying modules, parts, repairs, whole machines and spare parts. Tis brings the current membership to 167 companies across 22 countries.
Forthcoming Events l At G2E, AGEM will be located at Booth 3700 and looks forward to welcoming
members back to this premier industry event. Once again the AGEM Memorial Awards presentation commemorating Jens Halle and Peter Mead will take place at the AGEM booth on October 6 at 4 pm. Te awards will be videoed and distributed to members unable to attend, allowing the recipients to be honoured by a wider industry audience.
l Also during G2E, AGEM is sponsoring the Kick Up Your Heels event hosted by Global Gaming Women, on October 6, between 5-7 p.m. at Wynn. AGEM members agreed a $5,000 contribution to support this well-attended event.
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