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Two big stories from the 1xBet stand at SBC Lisbon were the launch of the first Global Player Protection Report for Western Europe and the extension of the company’s agreement with Paris Saint-Germain.


Te International Player Safety Index’s first report, focusing on Western Europe, depicts a region with progressive regulations but questionable clarity. For 1xBet’s Strategic Advisor, it’s something the whole industry needs to collaborate on, no matter how competitive the environment.


“Te Player Protection report came about as a wider strategy to engage with the industry,” Simon Westbury said. “Part of my role is to be the gateway for people to engage with 1xBet and as we are looking to enter more regulated markets in Western Europe, perceived to be the most advanced regulated jurisdictions. It’s part of our expansion strategy and part of our engagement strategy. We wanted to compare player protection policies across the regions, with the first report focusing on Western Europe. 1xBet wants to be seen at the forefront of the discussion around player protection.


“As well as betting, we’re all in the entertainment industry. I heard one executive refer to it as the excitement industry this week, but with the growing awareness around how this entertainment can go wrong, we’re really invested in player protection and how we can best provide a safe environment for our customers.”


Despite 60 per cent of survey respondents rating their primary jurisdiction’s player protection a seven out of 10, 43 per cent still said they weren’t happy with their regulation, with another 26 per cent saying they needed more clarity.


Westbury said: “Swedish operators said they were waiting to see how enforcement was enacted to see how the regulations worked. Some UK operators said they didn’t want to engage with the UK Gambling Commission for fear of looking stupid. UK regulation is written in very beautiful legal English, but if you’re not a lawyer, it’s difficult to understand it. Tere were some really interesting examples brought up in the report from individual jurisdictions.


“In Portugal, self-exclusion is possible, but operators are saying they can see problem gaming, but can’t do enough about it. Te betting and gaming sectors need to engage with regulation and make sure that the regulation is adhered to successfully.


“Te core message is that operators want better communication, consistency, and clarity from their regulators. Regulators shouldn’t be viewed as enforcement agencies. Tey’re regulators. What operators are trying to achieve at a very high level is to abide by the regulations in a successful manner. Tey’re finding that tough right now to the point that 30 per cent of the survey said they enforce one type of player


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