Last year there was a nervousness or hesitation about making the investment into BetVision. Now we’re being asked when football and basketball leagues will be available. It’s a different conversation entirely. I feel like we're at that fun point with the
product where the fundamentals are in place so we can now focus on making it as unique an experience as possible through that interactivity which drives greater customer engagement.
Genius Sports BetVision and the Three I’s
Discussing Genius Sports’ flagship betting product, BetVision, Matt Fleckenstein, Chief Product Officer, spotlights the importance of immediacy, intelligence and interactivity for enhancing the fan experience.
MATT FLECKENSTEIN Chief Product Officer Genius Sports