Pulse
Artificial Intelligence JUMIO
credential stuffing — where stolen login credentials are used to gain unauthorised access to existing accounts through large-scale automated requests. Face-based biometrics can also be used to re-authenticate players and verify that the person signing in is the same person who opened the account. Tis helps prevent account takeover by fraudsters and helps keep children from signing in to a parent or guardian’s account.
FRAUD DETECTION
As gaming transitions from physical to digital, gaming operators must adopt similarly advanced technology tools to combat increasingly sophisticated fraud attempts, prevent financial loss and protect player trust.
AI algorithms analyse large amounts of data to predict normal player behaviour, helping to identify unusual betting patterns indicative of fraud. Tese tools adapt continuously to identify new fraud tactics, improving the accuracy of AI- based verification processes over time. Crucially, detection is predictive, pre-empting fraud and financial crime before a potential criminal begins their gaming journey.
Similar tools may also help realise the UK Government’s recent proposed updates to the Gambling Act, which calls for affordability checks on individuals at risk of losing large amounts of money in short periods.
The most advanced biometric verification systems detect liveness from anomalies in minute details from a selfie or video — while invisible to the human eye, these details are tell-tale signs of
manipulation for AI systems trained on a wealth of deepfake data. These add an extra layer of
protection by verifying the authenticity of the person undergoing verification.
AI and ML can automate these checks, analysing betting patterns and transactions to quickly identify when a player is approaching the loss limits. Tis information can enable operators to intervene promptly, enabling them to stay compliant with the upcoming legislation.
REGULATORY EVOLUTION
With regard to verification, the Government’s recent white paper on gambling reform mentions “great potential in the provision of digital identity technologies to drive further progress in this area.” Regulation is likely to change, and gaming firms need to act now to proactively implement advanced AI tools to ensure compliance.
Te rapid growth of online gaming comes with increased responsibilities for operators to ensure a safe, fair, and secure environment for users. Using advanced AI technologies, implementing stringent age verification processes, and complying with evolving regulations are no longer optional but necessary for sustaining the industry's integrity and public trust.
As we look ahead, the industry must continue to embrace technological advancements and proactive regulatory compliance to stay ahead of potential threats and ensure a responsible gaming landscape.
NEWSWIRE / INTERACTIVE / MARKET DATA P97
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