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INSIGHT US SPORTS BETTING


form of entertainment, there is still a lingering stigma surrounding online gambling, particularly online casinos. Legislators may be hesitant to support iGaming legalisation due to concerns about public perception and potential backlash from constituents - something we as a company are working to combat.


Sports betting has carried a lower tax rate on average in the US, between 10 to 15 per cent, while taxes on iGaming have been in the 15 to 35 per cent range. Given sports betting's lower margin rate, is this driving operators to push more players into iGaming in states with both sports betting and iGaming? Will this only drive the need for more content as more states legalise iGaming?


As more states legalise iGaming, the demand for content is likely to increase. Operators will need to offer a diverse range of iGaming options to attract and retain players, driving the need for more content providers and partnerships.Tis could include expanding their portfolio of online casino games, developing innovative gaming experiences such as gamification and collaborating with leading software providers to offer high-quality content.


Te differing tax rates between sports betting and iGaming in the US incentives operators to promote iGaming offerings, particularly in states where both are legal. Tis trend is likely to drive the need for more content as the iGaming market continues to expand and evolve across the country.


California represents a massive potential market for sports betting. However


legalisation efforts have faced challenges due to competing interests among tribes, cardrooms, and other stakeholders. Ongoing


negotiations and proposed ballot initiatives suggest


progress could be made in the coming years. New York


already has retail and mobile sports betting and there's growing momentum to expand to online casino gaming as well. Budgetary pressures and competition from neighbouring states could drive lawmakers to


consider iGaming legalisation.


Despite the size of the market, US iGaming is still in its infancy stages for content suppliers, operators, and regulators. Why has the pace of iGaming legalisation been slow out of the gate? What's the reticence for legislators not putting through online casino bills?


Te slow pace of iGaming legalisation in the US can be attributed to a combination of regulatory complexity, stakeholder interests, public perception, technical challenges, revenue considerations, and political dynamics.


However, as more states observe the success of early adopters and face budgetary pressures, there may be increasing momentum towards iGaming legalisation in the future. Te slow pace of iGaming legalisation in the US can be attributed to the complex regulatory landscape with gambling laws varying significantly from state to state, which can be time-consuming and challenging for legislators.


Tere are also various stakeholders with vested interests in the gambling industry including brick-and-mortar casinos, tribal gaming operators, and anti-gambling advocacy groups. Tese stakeholders may lobby against iGaming legalisation for various reasons, such as concerns about competition and social implications.


Despite growing acceptance of gambling as a


What states do you anticipate will legislate sports betting and iGaming respectively in the coming months and years?


Tere are many markets making waves in the industry indicating an exciting time and lots of opportunity for operators like Soft2Bet. Delaware is exploring expansion of mobile sports betting and Florida, with its large population and tourist appeal has strong potential to legalise sports betting considering efforts to negotiate a new gambling compact with the Seminole Tribe.


Additionally, California represents a massive potential market for sports betting. However legalisation efforts have faced challenges due to competing interests among tribes, cardrooms, and other stakeholders. Ongoing negotiations and proposed ballot initiatives suggest progress could be made in the coming years.


New York already has retail and mobile sports betting and there's growing momentum to expand to online casino gaming as well. Budgetary pressures and competition from neighbouring states could drive lawmakers to consider iGaming legalisation.


Massachusetts and Maryland have also expressed interest in legalising online gambling, including iGaming, to capture revenue and address the demand from residents.


WIRE / PULSE / INSIGHT / REPORTS P53


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