INSIGHT US LEGISLATION BETCOMPLY


a potential for new regulations ensuring that AI usage does not detrimentally affect consumers. Tis could involve oversight to prevent algorithms from encouraging excessive gambling behaviours or exploiting user data unethically.


Ultimately, it is in the interest of the US gaming industry to proactively enhance their responsible gaming frameworks to preclude the necessity for severe government-imposed regulations. By taking the initiative in this area, the industry can demonstrate its commitment to consumer protection and potentially mitigate the extent of legislative intervention.


Are such changes a positive for the health of the US online betting industry long term?


Te long-term health of the US online betting industry hinges on a delicate balance between regulation and fostering a positive player experience. While regulatory measures are essential for ensuring consumer protection and market integrity, excessive regulation risks stifling industry growth and innovation. Terefore, it's crucial for both legislators and industry stakeholders to adopt a forward-thinking and proactive approach to regulation.


Regulations should aim to create a framework that safeguards players without unduly burdening the industry. By implementing responsible gambling measures and promoting transparency, the industry can demonstrate its commitment to mitigating the harmful effects of gambling while enhancing the overall player experience. Tis proactive stance benefits players and reduces the likelihood of regulators imposing stricter measures in the future.


Ultimately, a regulated market can thrive if regulations are implemented thoughtfully, balancing the interests of all stakeholders involved. Te US online betting industry can position itself for long-term success and growth by fostering an environment that prioritises player well-being and industry sustainability.


How significant a threat does the still- thriving illegal market pose?


Te thriving illegal market poses a significant and persistent threat to the legalised gambling industry, particularly as regulatory restrictions increase. With each additional restriction imposed on the regulated market, the illegal market gains momentum and attracts more players seeking alternative avenues for gambling.


In the US, the illegal gaming market remains alarmingly robust, comprising a substantial portion of overall gambling activity. Studies suggest that nearly 50 per cent of players engage in the illegal market, resulting in


P46 WIRE / PULSE / INSIGHT / REPORTS


The long-term health of the US online betting industry hinges on a delicate balance between regulation and fostering a positive player experience.


While regulatory measures are essential for ensuring


consumer protection and market integrity, excessive


regulation risks stifling industry growth and innovation.


Therefore, it's crucial for both legislators and industry stakeholders to adopt a


forward-thinking and proactive approach to regulation.


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