20 Sunday 09.09.2012
theibcdaily
Broadcasting the green way
Pixel Power’s IBC lineup features a range of technologies
Gallium can handle scheduling and more
Pixel Power By Carolyn Giardina
The international launch of Pixel Power’s Gallium integrated scheduling, asset management and automation system is taking place at IBC. Gallium provides scalable automated control of Pixel Power’s transmission devices for graphics or complete channel playout, including ChannelMaster. The company said that with the ability to manage multiformat content delivery, Gallium enables sharing across multiple channels, reducing workload and resource requirements. Gallium can work with a single operator.
Also exhibited at the Pixel Power stand is the
company’s ChannelMaster scalable channel playout systems. ChannelMaster brings together storage, graphics, DVE, audio, subtitling, master control, live feed and long-form video playout within a single hardware platform. It integrates with an automation and MAM system, or can be controlled with Gallium. The stand also features branding switcher BrandMaster, which combines a master control switcher with automated broadcast graphics tools; and Clarity Create, to manage and playout broadcast graphics including social media. 7.A31
Thomson Broadcast By Anne Morris
Thomson Broadcast is showcasing its complete range of energy-efficient, solutions for the deployment of environmentally friendly, cost-effective terrestrial transmission networks. The Futhura GreenPower
TV Transmitter family of high- power digital reference transmitters is now equipped with an increased operating range from 1.6kW to 11.6kW, UHF wideband. The cooling system has been completely redesigned to provide further energy savings and the ability to adapt to any environmental conditions, says the manufacturer. The Vithal VHF GreenPower TV Transmitters are also now ready for DAB. On the stand today is the company’s drain modulation technology – an amplification system that Thomson says could save a lot of energy while also improving the total reliability of the transmission system. It adds that this
would address broadcasters’ major day-to-day efforts to reduce the total cost of ownership of their system. Here in Amsterdam, Thomson is staging workshops and live
Thomson transmitters include tools to improve energy efficiency
demonstrations based on its latest research on DVB-T2 lite transmissions, including extreme PLP processing, energy efficiency improvement, PAPR, measurement and analysis techniques on DVB-T2 signal, and optimised DVB-T2 network management. Finally, Thomson’s newly developed Adaptive Precorrection System is showing at IBC for the first time. The system is designed to improve the output spectrum as well as the MER (Modulation Error Rate) of shortwave DRM transmitters promising the best signal on air. This enhanced signal quality results in more efficient coverage and energy usage along the transmission chain, and gives excellent audio performance in AM mode. 14.B20
Making the most of asset management
Media businesses need a very flexible Media Asset Management, capable of tracking and manipulating data into different formats for different users says Tony Taylor, chairman and CEO, TMD
When playout automation became a reality, asset management had to be a part of it because the automation had to know if the tape was in the robot. For the businesses which specialise in
transmission, they would like asset management to be as simple today: not much more than the title and in and out timecodes.
Content owners, on the other hand, know that you need a great deal of metadata if you are going to maximise the revenue from each asset. You need to be able to search it, and you need to be able to present a lot of intellectual as well as technical metadata to an increasing array of content delivery services. Those services – like iTunes, Amazon and the rest – all have different requirements and data
models, which adds to the complexity.
The challenge is greater than defining your own metadata schema and adapting a standard platform to meet it. The real issue becomes populating the database without
Opinion
depressing your staff with relentless data entry. The solution is to enter metadata when it becomes available and relevant. Let it follow the workflow, and let operators who know and care about specific pieces of information enter just that data. The data entry should follow the workflow, not define it. Make the system part of a
connected business environment. With service- oriented architectures and web services it is simple and stable to connect commercial and technical systems together, exchanging information so business decisions can be made on technical workflows. It means that when the tape or file arrives in the building the asset management system will already know about it because it will have been ordered by the business system. Ingest may simply be a matter of checking a box to say it has arrived. Other steps in the workflow – technical QC, marrying subtitle files with the media,
conformance editing – mean more metadata. Make it easy, with screen design, for those operators to add the requisite metadata, and make it hard for them to forget to do it.
source. If you want to tag parts of the content by keywords, use the subtitle file that’s already timecoded and attach and index documents such as scripts.
Tony Taylor: ‘Entry should follow the workflow, not define it’
Link to external sources. Rather than type in a cast list and synopsis, pull the information in from an external
For media companies, the content is the principal business asset. Making the most of those assets is clearly vital to commercial success. So ensure that the system you use to manage your assets is flexible enough to meet all the data needs for today and the foreseeable future. Ensure that it talks to all other systems, including legacy databases for physical assets as well as business tools – to maximise the use of the information. And make it easy and foolproof to enter and build the metadata that will make it all work. 2C58
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