David Johnson with Witch Pickings
unlock magical trophies with the new ‘Achievements’ feature with players awarded trophies for completing up to 10 milestones. Te game also includes bonus round history, which measures past performance for optimum gameplay strategy.
NYX Gaming Group Commercial Director, David Johnson, said:"We’ve brought onboard many of the aspects that social gamers enjoy but I think the depth of the mix-and-match feature is probably the stand-out feature of Witch Pickings along with the visuals, animation and enhanced soundtrack, which have all helped with its success. To be acknowledged by the industry for our game development is definitely an honour.”
A double celebration for NYX Gaming with Golden Nugget install and Witch Pickings win
NYX was at G2E celebrating not only the launch of North America’s first ever live dealer with
GoldenNugget.com, but also landing first place as online slot of the year for Witch Pickings, one of NYX’s top performing slot titles in 2016
Witch Pickings has been a top performing game since its launch earlier this year. Te game, which was designed to appeal to a younger demographic, has brought an industry-unique bonus feature to market with a variety of mix- and-match feature combinations, providing
players improved levels of control over their gameplay. Trough the introduction of a new Achievements feature along with top scores tracking, Witch Pickings was specially crafted to appeal to a growing audience of younger players. It takes player engagement up a notch as players
“We’re looking to develop unique player experiences that appeal to an ever-developing player-base,” he added. “On the slot side we develop third party online slot content, for example with Aristocrat’s proven land-based slot titles, we develop our own content with titles such as Witch Pickings, A Dragon’s Story and Great Wild Elk and we develop licensed brands such as James Dean, Marvel comics, the film Psycho and Holy Madison in the States. Our acquisition of OpenBet has brought sports betting onboard; we have a deal with Ezugi for live dealer and collaborate with Felt Gaming for proprietary table games such as Perfect Pairs, 21+3, Busta Blackjack and Lucky Lucky. Everything we do is brought together by our Open Platform System, which does exactly what it says. We have four different games studios that supply over 700 games to 200 operators, covering over 90 per cent of the big names out there. We feel incredibly privileged to be working with Leo Vegas, 888, Ladbrokes, Coral, Pokerstars, Mr Green, Bet365, Betson and many, many more. Te ability to incorporate content from the top third party gaming providers brings our total to over 900 games."
Te deal with Ezugi NJ has seen NYX deliver the first and currently only live dealer product for digital gaming in the US at
GoldenNuggetCasino.com. Trough the Live Dealer product, actual professional casino dealers run table games such as Baccarat, Blackjack and Roulette, which is streamed online via live streaming video. Players can place real-money bets and interact with real dealers at the casino, as well as other players at the table; replicating the feeling of being on the casino floor. Te pace of game play is designed to mimic on-property gaming with real cards, tables, and roulette wheels to determine game outcomes. Wagering, playability and payout are all calculated in microseconds and displayed in real-time on the players’ screen.
Mr Johnson added: “Naturally we’re delighted to be the first to deliver live dealer in the US. Live dealer blurs the lines between online and land- based play, appealing to a younger demographic. We’re the market leading supplier of iGaming platforms in New Jersey with 40 per cent of the online bets in the state going through us. We’ve also partnered with GeoComply to bring our Digital Gaming System together with their pINpoint geolocation and anti-fraud tools. Tis allows operators to meet a growing demand from digital gamers who can now use their own mobile devices to play while at home or on- property.”
NEWSWIRE / INTERACTIVE /
247.COM P89
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