Review G2E LAS VEGAS 2016 TransAct sharpens its
Edge at Vegas show TransAct Technologies celebrated its 20th anniversary at G2E in Las Vegas with cake and the launch of two new products. Te new Epic Edge ticket printer is packed with technology to simplify operations and improve slot floor performance, while retaining key design features from the Epic 950
Boasting the highest print quality and superfine graphics, the Epic Edge has been designed to address the industry issues of degrading acceptance rates and reducing attendant calls, while allowing for clearer text and more attractive coupon artwork, thus helping to enhance Epicentral implementations in casinos deploying the Epic Edge.
“In addition to the significant image quality gains, Epic Edge features an adjustable ticket bucket, which allows casino operators to use smaller, paper-saving tickets in their operations, reducing paper usage and saving money in concert with the ecologic and environmental programs being implemented at casinos today,” described TransAct’s Tracey Chernay at G2E. “Te Epic Edge will also handle the standard tickets used in today’s casino, offering the flexibility to differentiate the floor, perhaps between VLTs and slots, with two different sized tickets.”
TransAct launched the hugely successful fore- runner to the Epic Edge, the Epic 950, at the G2E show in 2004, with the printer’s first customer in Las Vegas, the Wynn property. And while the Epic Edge will now become the more prevalent printer in the TransAct range, production and support of the Epic 950 will continue uninterrupted. “TransAct continues to be the leader in printer design and technology,” underlined Ms. Chernay. “Te addition of a single outer chassis with Serial, USB and Netplan ports, ease of updates, faster ServerPort connection and colour coded chassis rails, all deliver on direct operator feedback.”
Te second product launched by TransAct at the Vegas show was Epicentral SE, a new systems version of the company’s voucher-based promotional software system. TransAct and Scientific Games both offered demonstrations of how Epicentral SE enables the new printed promotional coupon capabilities featured in the next version of Bally’s CMP casino management system, expected to be available next year.
Bally’s CMP will allow the casino marketing team to create promotional programs that will be available to players via a printed coupon. To enable this new feature of CMP, TransAct was asked to develop a solution using Epicentral SE that leverages several of Epicentral’s unique
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Matsui Europe announced at the G2E exhibition that the company has become the exclusive distributor for Latvia’s CTC in the UK. Matsui unveiled a new security laser pen
at the show, alongside a new iteration of its best-selling card shredder range and revealed that it has signed an agreement with Walker Digital for RFID tags.
TransAct’s Tracey Chernay
software modules – Design Center and Print Manager – to design, print and deliver the CMP- defined offers directly to the slot player at the gaming machine they are playing, and System Center, for management and configuration of the slot machines in order to accept notification of a coupon or promotion. Casino operators running Epicentral SE will be able to fully track and report on all promotions, giving marketing teams and slot floor managers a true all-in-one view of the player environment.
For casino operators seeking to offer an almost endless amount of additional coupons and promotions beyond what their current slot management system offers, TransAct’s full Epicentral system includes Campaign Center for setting up the additional promotions, Redemption Center for redeeming the additional coupons and promotions, Report Center for full reports of all promotions and coupons, and the Data Connector, so the Epicentral system can receive player events in real time. As part of the new product offering, a casino can always upgrade to the full suite of Epicentral after implementing Epicentral SE.
“By working closely with Scientific Games and their systems development team, Epicentral SE makes possible a new way to generate and deliver several new real-time printed promotions at the point of play,” said Bart C. Shuldman, Chairman and Chief Executive Officer of TransAct Technologies. “Bally’s team clearly understands that in this new casino market and environment, casino operators increasingly appreciate the power of a printed coupon to capture players’ attention in real-time and leverage that attention to drive increased play and revenue. Te newest capabilities of Bally’s CMP casino management system, combined with Epicentral SE, will create additional value for casino operators by helping them engage with their loyal player base more through the delivery of a printed offering in real- time at the game. Epicentral SE provides all slot management systems with the ability to turn existing electronic promotions and bonuses in their current systems into printed coupons directly at the slot machine and we are excited to show at G2E 2016 its first implementation of Epicentral SE in conjunction with Bally’s CMP casino management system.”
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