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ADVERTISEMENT FEATURE


flight in the us! takes O


ver the past 15 years Buzz has created quite a name for itself in the infl ight product industry with its innovative design solutions and collaborations. Buzz focuses on creating unique, on-trend airline products that enhance the infl ight experience and strengthen customer loyalty through high quality and innovative solutions. Buzz products span across designer brands, luxury skincare collaborations, airline blankets and sleepwear, children’s activities, and most recently, infl ight audio products. Partnering with the world's leading airlines, Buzz is currently a preferred supplier across the Middle East, Asia Pacifi c, Europe and the US. In 2013, Buzz was awarded Australia’s third most innovative company by


leading Australian business publication Business Review Weekly (BRW) shooting up to third place from its sixth place ranking in 2012. “Our unique approach to design and great culture underpins the company’s success. The combination of our fearless approach to challenging projects, continuously pushing the boundaries incorporating design and brand thinking into our products, the team mindset and the dynamic, diverse people at Buzz are what make us successful” said Barry Gold, director at Buzz.


Combining a dynamic business model with the expertise of in-house brand specialists positions Buzz as a leader in the onboard amenity category. In 2013, Buzz launched numerous brand collaborations including Delta’s partnership with leading travel


accessories brand Tumi, and skincare from New


York apothecary (MALIN+GOETZ).


Last month saw the launch of an exciting industry fi rst collaboration onboard Delta Air Lines. Delta joined one of the world’s most authoritative music brands,


Billboard, to introduce new, ergonomically


designed earbuds for its valued customers. Buzz was


instrumental in developing this onboard premiere, identifying a collaboration opportunity in the


infl ight audio product category. The Billboard earbuds are currently available to Delta Air Line customers on all IFE equipped fl ights worldwide.


More exciting news this year and another onboard premier, Escada has taken to the skies with Lufthansa with stylish First Class male and female amenity bags featuring skincare from La Mer to deliver an unsurpassed, premium infl ight experience.


Buzz has also developed Qantas’ Business amenities featuring designer lifestyle brands Kate Spade New York and Jack Spade. The infl ight debut of luxury


skincare brand SK-II in Qantas’ First amenity programme was also the work of Buzz, as was the launch of Australian skincare brand Jurlique on Cathay Pacifi c. What sets Buzz apart from its


competitors is a blue-sky approach to product design and a diverse range of capabilities.Buzz prides itself on its full- service offering encompassing ideation, design, prototyping, manufacturing, testing and logistics. Its ability to manage projects from brief to delivery ensures timeliness, quality and control every step of the way.


Buzz’s award winning shipping


container exhibition


stand will debut at


APEX 2014, showcasing


some exciting new projects!


Visit Buzz at APEX - Booth 1031.


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