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12 Monday 16.09.13 theibcdaily


Connected sounds and standards


Today in the Demonstration Area in the IBC Connected World in Hall 14 are two important debates. At 12:00 a panel looks at the role of audio in today’s multi-platform environment.


Then, at 15:00,


representatives of some of the important industry associations and bodies will debate how standards can be used to speed the delivery of new services.


Audio has a dramatic impact on the viewing experience. All the research shows that the


pictures look better if the soundscape is right. What limitations are there on audio for online delivery and different viewing devices? Are content creators making the most of the audio capabilities at their fingertips? Join in the debate at 12:00 today. New standards like MPEG- DASH and HEVC/H.265 are already having an impact on multi-platform content delivery. Are there standards gaps yet to be filled? If we look to 4K or higher resolutions, what are the impacts for IP delivery?


New MAM features Axle


By Carolyn Giardina Axle Video is demonstrating axle 2013, a new version of its media management software that grabbed attention including a TVBEurope ‘Best of IBC’ recognition when it debuted a year ago in Amsterdam. The next generation of its


software includes archiving, advanced logging and mobile access features. The software has also grown into a full family of tools, with offerings for broadcast professionals as well as simple mobile review and approval workflows.


One of these systems, axle Gear for Adobe Anywhere,


integrates axle’s media management and Adobe’s remote editing software. Axle 2013 offers an enhanced but simple browser interface that lets users from assistants to clients access, catalogue, annotate, review and approve media from any location.


It also includes functionality for collaboration, low-res proxy generation, streaming, and searching while letting users maintain existing workflows. The software is available


from $1,295 for five users, and complete systems including media management, transcoding, and the rackmount hardware required start at $6,995. Axle Gear for Adobe Anywhere is priced at $11,995 for five users,


including all necessary hardware and software. The company points out that media management is becoming essential at this time when ‘media producers


are challenged by growing complexity and tighter budgets, and the sheer amount of footage is exploding’. 7.D07


Ankles on axle: axle 2013


includes new archiving, logging and mobile access features


The major international industry trade bodies are looking at these standards, and this is a chance to hear from,


Audio takes centre stage today at IBC Connected World


and question, their representatives. Standardisation is critical to the ability to reach the widest audience so expect


a lively debate at 15:00, on stage in the IBC Connected World. Both sessions today are free to all IBC attendees.


Find out more at www.ibc.org/connectedworld


Boost for radio across platforms 42NETMedia


By Paul Watson Booster, the latest news module from 42NET, is part of the 42NET i 2.0 radio automation system and the company claims it can import and publish quickly and easily all new content either on air, in radio, or


TV, on the web, or in social media platforms. According to 42NET, when using Booster, even a small news team can produce multicast content; it saves time and effort for news editors as there is no need to hassle with outline – nor with the format – while audio, video and other contents are embedded and shared through your website and social media


platforms automatically. Users can arrange content


into different themes so that all relevant news can be handled within the appropriate stream, and can handle all external platforms by using only one panel. The user decides when the information comes in, when and how they would like to distribute it, through which platforms and with what kind of


promotional tools in order to maximise the reach. By using Booster, all news-


related tasks can be managed on a single interface; gone are the days of sub-duties like signal editing, production workflows or manual registers, the company says. The playout system creates and sends online data of every broadcast, even on the mobile


app platforms; and through RSS, XML and MOS protocols, it can be integrated into other playout or content management systems. In addition, Booster allows users to handle numbers of stations, channels, newsrooms, editorial groups and interfaces within one system, and gives them the freedom to determine cross functionality. 8.A84


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