GENERAL INFORMATION
Austria, officially the Republic of Austria, is a landlocked country in Central Europe located in the Eastern Alps. It is a federal state composed of nine regions, with Vienna serving as both the capital and the most populous state. Gambling is regulated at the federal level, with a monopoly covering lotteries and all online products except sports betting. Online & land-based sports betting and slot machines fall under regional jurisdiction: betting is regulated in Vorarlberg, Salzburg, Upper Austria, Lower Austria, and Tyrol, while slot machines are regulated in Styria, Carinthia, Burgenland, as well as Lower and Upper Austria. Austria is now preparing for the expiry of the current online casino monopoly in autumn 2027 and the potential opening of this sector to private operators.
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9,178,482 people was the estimated population of Austria as of 2024. .
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US$ 521,642,466,920 was the Gross Domestic Product (GDP) as of 2024.
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US$ 56,833 was the Gross Domestic Product per capita as of 2024.
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US$3,420 per month was the average salary in 2023.
CORRUPTION PERCEPTION INDEX
In 2024, Austria had corruption perception score of 67, which ranked it 25th. Austria shares its position with France Taiwan.
INTERNET CONNECTIVITY
95.3 per cent of population used the Internet as of 2025.
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E-COMMERCE PAYMENTS
In Austria, the most frequently used payment methods in 2024 were card payments (38%), wallets and internet- based payment systems (29%), and bank transfers (10%). Direct debits (8%) and instant payments (5%) played a lesser role in online retail.
SOCIAL MEDIA GOVERNMENT AUTHORITIES
As of November 2025, Facebook held the leading position in Austria’s social media landscape with a 69.83% market share. It was followed by Pinterest at 8.79%, X (formerly Twitter) at 7.98%, Instagram at 7.31%, YouTube at 3.37%, and several smaller platforms comprising the remaining share.
MARKET SIZE
US$2,204,300,000 was the approximate Gross Gaming Revenue (GGR) in 2024.
REGULATED VERTICALS u
Online gambling u Casinos
u Slot machines u Sports betting u Lotteries
LICENCES IN EACH VERTICAL u
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Federal level – Austrian Tax Office - Department for Special Responsibilities
Additionally, there are state governments in the states which regulate sports betting and slot machines:
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Voralberg – Vorarlberger Landesregierung
u Salzburg – Salzburger Landesregierung u
Upper Austria – Oberösterreichische Landesregierung
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Lower Austria – Niederösterreichische Landesregierung
u Tyrol – Tyroler Landesregierung u
Styria – Steiermärkische Landesregierung
u Carinthia – Kärntner Landesregierung u
Burgenland – Burgenländische Landesregierung
Online casino licenses (monopoly) u Online & land-based sports betting
Land-based casino licenses (tender and limited number of licenses, whereas 12 out of 15 licenses are awarded)
Slot machine halls licenses (tender and limited number of licenses, whereas 3 licenses can be issued per state) u Lotteries licenses (monopoly)
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COST AND TERM OF LICENCES Online & land-based sports betting
NO. OF LICENCES ISSUED u
Online & land-based sports betting – no information available u Land-based casinos – 12
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Slot machines halls – no information available
TAXES AND FEES
Federal taxation includes the following: u
5% on turnover for sports betting u
30% GGR for land-based casinos & slot machines halls
Tere are also additional taxes (for slot machines and sports betting) which vary depending on a state.
AUSTRIA market report
first contact for expansion 4H Agency
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