In general we wanted to appeal to all players - casino players, virtual players and most importantly, the new generation of players, because they grow up with fun games that are interactive and we felt these players would benefit a lot by playing these games because they have the fun element.
For casino and number game players they would love these games because of how fast and simple the mechanics are which is similar to casino games. For virtual players, we have some surprises for them in the future that would make them appreciate these games more but for now virtual players will definitely enjoy because they love analysing before placing bets - and in this game analysis is a benefit.
So because of its design this will appeal to everyone and was designed for everyone to have a great time playing it each in their own ways.
Can you walk us through one or two core technical or design innovations in the new games that you believe will set the benchmark in virtual sports?
Te real time interaction that you have in the game which makes it feel as if you are playing an actual video game while keeping the loading time as fast as any slot or virtual game in the market yet so simple that anyone can play it and understand it at a glance
How do these launches align with broader trends in the virtual sports sector, particularly around engagement, AI integration, and cross- platform play?
Tese launches don’t just follow virtual sports trends - they push them into a new era of interactive gambling, which is a real revolution for the industry because it unifies the key pillars:
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Engagement: more interactive, immersive experiences that keep players involved, not just watching outcomes.
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AI integration: smarter personalisation and optimisation that make the experience more dynamic and scalable.
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Cross-platform play: seamless delivery across retail and mobile, meeting players wherever they are.
Te result is a more exciting, modern virtual sports experience that operators can scale and players actually want to come back to.
GoldenRace has historically seen major success in markets like Italy, Latam and Africa. How market-attuned are the new releases and what are your expectations in terms of operator adoption and player retention post-release?
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Our new releases are highly market-attuned, configured for Italy’s mature demand, Latam’s mobile-first habits, and Africa’s need for fast, accessible gameplay.
Post-release, we expect strong operator adoption (quick integration, clear revenue impact) and higher player retention (more interactive, fresher experiences). Tis is the foundation of a new way of gambling that will keep us ahead of the competition and drive major growth in 2026.
You’ve stated that virtual sports needs ongoing adaptation rather than being a static product - how does that philosophy translate into your roadmap post-ICE?
Yes, our roadmap post-ICE is a firm commitment to that continuous cycle of improvement, operational excellence, and locally-relevant content, precisely because Virtual Sports must never be a static product.
Our specialist teams conduct frequent, dedicated updates to graphics, character realism and odds matrices to maintain that unparalleled authenticity. Our Virtual Football leagues and tournaments, for example, are updated annually to precisely reflect the real-world competitions and ensure they remain highly attractive and relevant to our players.
As GoldenRace enters its third decade, what’s your vision for the company’s legacy in virtual sports, and how do you intend to continue innovating in an increasingly competitive field?
Our vision is to be remembered as the company that defined the highest standards of realism and operational efficiency in virtual sports, ensuring the vertical reached its full potential, establishing a legacy of unmatched quality.
To do so, we will continue to be the benchmark for authenticity - the Real Sportsbook, Virtual Outcome - setting the standard for realism, integrity, and certified systems. We aim to solidify our position as the market’s most unified omnichannel solution, seamlessly integrating retail and mobile platforms.
To stay always competitive, innovation is institutionalised through dedicated internal structures: our AI Task Force and our Innovation teams focus on leveraging our products thanks to the AI and our people’s innovative ideas. We are exploring on-demand virtual events and interactive features to give players greater control, anticipating future market needs.
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