Our focus now is on slowly building both our brand and


products, continuing to nurture our brand story, and easing


casino space with world-leading content, but we’d be naïve to think this could be achieved overnight.


Our focus now is on slowly building both our brand and products, continuing to nurture our brand story, and easing into the marketplace with well-priced quality content. Take the brand LG in the television segment, for example. Te company now offers some advanced products, with OLED TV and other high-tech engines, but they couldn’t achieve this until they had got the basics right.


LG now gives the likes of Panasonic, Sony, and Samsung a very good run for their money with top-end technology, placing them alongside the very best. Our roadmap will allow us to do the same: we can build competences along the way, whilst focusing on R&D items in parallel, allowing us to generate some funky products within the next 18 months.


Another string to our bow is the existing reach we can access through the Microgaming


into the marketplace with well- priced quality content. Take the brand LG in the television segment, for example. The company now offers some


advanced products, with OLED TV and other high-tech engines, but they couldn’t achieve this until they had got the basics right.


platform, along with our business architecture, which allows customers to onboard On Air content as if it was just another game. Tis is a huge asset and something which allows our games to be taken almost instantaneously.


We also pride ourselves on our zero-risk commercial model with no extra or hidden fees, regardless of size or appetite. We want to make casino management simple, saving both time


and money for our customers. Getting exactly what is paid for with On Air Entertainment’s product offering makes us win together.


In the space of a year, On Air opened four operational hubs and undertaken a significant recruitment drive. How have you managed to hit these targets in such a short timeframe?


We recruited in four different operational hubs because they each had something different to offer and help us build On Air Entertainment.


Our main headquarters is in Malta – with a lot of our current and prospective customers being based there, we wanted to get people on the ground that can meet and showcase our product in person, while also maintaining great relationships by being accessible and not just virtual.


We’ve also got a top-notch streaming team in our Riga studio and IT Hubs in Latvia, Estonia and Poland to give both our clients and players the best experience. For our on-camera talent,


NEWSWIRE / INTERACTIVE / MARKET DATA P95


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