crashes and they lose. It is easy to succeed with some 70 per cent of all rounds resulting in a win – as long as players are not too greedy, but that is what makes the game fun.
How has the game been received by operators and players?
With any new game there’s a speck of worry – will they understand it, will it come across in the right way? Here, players immediately got it. Tese strategy-type games are different from anything we’ve done before but it gets tonnes of players, there’s all kinds of great activity on YouTube and Twitch, and they immediately understood the drama that the game brings – I could not be happier. It means that our mantra of pushing boundaries and doing new stuff that players will love is paying off.
How did you settle upon the name?
Well, originally the game was called ‘Greed’, and it was set in a Wall Street like environment because it really captures the essence of the game. I still think that’s a great name but when we decided to put the game inside of a blimp the game almost named itself. You will either get cash or you will crash!
The studio design is certainly 'off the wall'. Did you enjoy working on the studio design?
P102 WIRE / PULSE / INSIGHT / REPORTS
We could just have fun designing it based on how we think it looks inside. Design wise the game gives a nod to other gameshows in our portfolio such as the cityscapes from MONOPOLY and Crazy Time bonus world, but other than that we were able to give our creative minds free rein.
In a previous interview with G3, we went into some depth about the process for creating a new game where you explained how the concept is the core and everything gets built around it.
Te great credit for the beautiful studio goes to our design team, and I have to agree it’s absolutely beautiful and super fun. Te original idea, as I said before, was for the game to be based around Wall Street and so we played around with what had worked on popular crypto games – like a crash game that had a rocket flying and then exploding. In the end, we went with something modern and memorable. We’d already used a blimp in Monopoly, and it fit again here with the rise and fall and the game speed.
It was also quite enjoyable to work on because nobody really knows what the inside of a blimp looks like. With some studios it’s crucial to get that true-to-life feeling for players to really immerse themselves in the game, but here we didn’t have to be true to the actual inner workings of a blimp.
What is Cash or Crash's concept?
Te absolute central concept of the game is, in a way, greed. As I mentioned, we almost named the game after this. It is so easy to win small on this game, but most players will not be satisfied with a small win, they will continue to push it and push it and push it. But if they push too hard, they will eventually crash. I think the team did a great job in capturing that essence of the game.
What purpose does Cash or Crash serve?
It gives players decisions to make, and almost all of our game shows do not give the players decisions. We think decision-making is fun and there is a certain group of players that want more control over their game show experience. Te game changes character the higher up you move – there’s more at stake and it sets players on tenterhooks. So, the purpose it serves is bringing the fun of decision making to a game show. After all, why should Blackjack be the only game that has decisions?
Cash or Crash stands out for its decision- making element. Would you describe the title as a strategy or skill-based game?
I would describe it as a strategy game – giving the player the ability to control the outcome. Every player will have a little bit of a different
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100 |
Page 101 |
Page 102 |
Page 103 |
Page 104 |
Page 105 |
Page 106 |
Page 107 |
Page 108 |
Page 109 |
Page 110 |
Page 111 |
Page 112 |
Page 113 |
Page 114 |
Page 115 |
Page 116 |
Page 117 |
Page 118 |
Page 119 |
Page 120 |
Page 121 |
Page 122 |
Page 123 |
Page 124 |
Page 125 |
Page 126 |
Page 127 |
Page 128 |
Page 129 |
Page 130 |
Page 131 |
Page 132 |
Page 133 |
Page 134 |
Page 135 |
Page 136 |
Page 137 |
Page 138 |
Page 139 |
Page 140 |
Page 141 |
Page 142 |
Page 143 |
Page 144
