Tom Horn Gaming enters Belarussia with specially branded new slot title
A landmark deal with 888 under its belt, Tom Horn Gaming was in Amsterdam having further expanded its distribution capabilities across new markets including the launch of a new slot specifically tailored to one market.
The distribution agreement will see a selection of Tom Horn Gaming’s titles, including its flagship video slot 243 Crystal Fruits, and new games from the 2021 roadmap such as 81 Frutas Grandes and La Tomatina, available for players of 888 Casino.
Ondrej Lapides, CEO at Tom Horn Gaming, described the link-up with 888 as a ‘pivotal moment in a long- term expansion strategy.’ Ondrej told us: “Joining forces with such an industry-leading partner as 888 means a lot to Tom Horn Gaming. Not only does it confirm our games are in high demand among top tier operators, it also acknowledges our never-ending aspirations to deliver gaming content that is highly entertaining, innovative and safe.”
Whilst the pandemic saw many aspects of gambling and betting derailed, online gaming has risen in prominence, a point very much felt at Tom Horn Gaming.
Tom Horn’s Jonathan Martini and Javier Blanco Perez
Katarina Slaninova, Head of Marketing & Communications, said: “We have really ramped up game production in the last few months and are now releasing two to three games a month. Games released in the summer that have done really well include Beastie Bux and Fruits Go Pop. Beastie Bux saw us brand a whole game dedicated to Belarusian players, a market that we entered only a year ago.”
Branding an online slot upon a country is an industry-first. The game is based upon an old Belarusian banknote set that features a variety of animals including squirrels and hares. Locals affectionately refer to these bank notes as bunnies.
“Bux combines a local concept with
globally popular mechanics introduced in our blockbuster 243 Crystal Fruits,” explained Katarina. The Beastie Bux slot can yield a win of up to 100x bet and its medium variance gameplay results in more frequent, yet satisfying wins.”
The second title, Fruits Go Pop, features traditional double fruit symbols, bells and sevens, as well as a clean colourful design with simple, yet exciting mechanics, which revives the memories of classic slot machines.
The title offers an RTP of 96 per cent and a medium to high volatility level implemented within the gameplay. The prominent 77 wild symbol, when expanded, creates the vertically expanding 77 wild feature that can appear in both the
Greentube goes Dutch with themed stand
Greentube celebrated its entry into Holland’s newly regulated online gaming sector with a retro-style Dutch pub booth at iGB Live!, filled with original Dutch arcade machines
base game and free spins. When the 77 wild symbol lands anywhere on the screen, the vertically expanding 77 wild is activated and it fills the entire reel by transforming other symbols, except for scatters, into wild symbols.
As for new games, Space Jammers was released in October and Mine Mine Quest followed in November. Mine Mine Quest sees a maze of mine tunnels taking players on a labyrinthine route across 9×8 reels in a race to collect gold and gems.
Space Jammers sees unlikely heroes emerge from the far reaches of the galaxy, where a motley group of space pirates, humanoids and cyborgs must join forces to hunt down big wins with increasing multipliers.
Embracing the Dutch spirit, Greentube demonstrated original versions of the most popular fruit games in the Dutch market, each of which has been adapted for online play. A Dutch beer-tasting event complemented the stand by adding a taste of local culture, a perfect way to celebrate the long-awaited opening of the market.
Markus Antel, Head of Sales, said: “It’s great to be back at IGB Live! We’re here with this super nice booth. Te concept of the stand is a pub design that fits perfectly into the Dutch market combined with gaming machines that bring the best of the Dutch market to the players. On the booth we are presenting games such as Random Runner and Club 2000, two of the most popular games in the Dutch pub market that are also available online now with our partners.”
The Greentube team
Greentube Marketing and Public Relations Manager, Grace Kasper, added: “Alongside our entry into Te Netherlands market, the other big news from Greentube is our recent deal with Golden Nugget that saw us enter the US online gaming market in New Jersey. Tis is a milestone achievement for the company. We’ve been looking at how we can tailor our games for the North American market and are close to announcing additional deals across numerous states as part of an expansion strategy for North America.”
Te company is looking at future launches in Michigan and Pennsylvania imminently.
WIRE / PULSE / INSIGHT / REPORTS P127
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100 |
Page 101 |
Page 102 |
Page 103 |
Page 104 |
Page 105 |
Page 106 |
Page 107 |
Page 108 |
Page 109 |
Page 110 |
Page 111 |
Page 112 |
Page 113 |
Page 114 |
Page 115 |
Page 116 |
Page 117 |
Page 118 |
Page 119 |
Page 120 |
Page 121 |
Page 122 |
Page 123 |
Page 124 |
Page 125 |
Page 126 |
Page 127 |
Page 128 |
Page 129 |
Page 130 |
Page 131 |
Page 132 |
Page 133 |
Page 134 |
Page 135 |
Page 136 |
Page 137 |
Page 138 |
Page 139 |
Page 140 |
Page 141 |
Page 142 |
Page 143 |
Page 144
