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or mentality so acts according to the way it’s been programmed.


Next up is the behemoth of Evolution whose latest game show title, Cash or Crash, utilises augmented reality fir a heightened and immersive experience. Te premise is simple: cash out before a red ball is drawn or the blimp crashes. Todd Haushalter, Chief Product Officer, hails the activity such strategy-type games receive on YouTube and Twitch because they are immediately understood.


Another game with a basic set-up is Andar Bahar, a game originated in Southern India that grew to be hugely popular across the whole country. One of two Indian themed games recently launched by Pragmatic Play, CEO Julian Jarvis looks at the international appeal of themed games and why taking the audio-visual experience to another level is something the company will emphasise going forwards.


Pragmatic are not the only developer interested in games with a South Indian provenance - OneTouch will soon release Live Dealer Andar Bahar as part of a roadmap that includes product upgrades such as Ultimate Lobby Experience and VIP Baccarat Tables.


LIVE CASINO MANAGEMENT Te Playtech Live facility in Riga is the world’s


largest ‘next generation’ live facility employing just short of 2,000 people. Within the 8,500sq.m space, Playtech Live dealer studios comprise almost 200 gaming tables on top of new additions such as game shows, live bingo, trivia, and live slots, together with a studio control room and training campus including make up rooms, classrooms, game tables, dressing rooms, office areas, meeting rooms, focus rooms, and recreational areas for exercise, dining and relaxing. Anna Gaponov, Global Live Unit Chief Operations Officer, and Girts Spridzans, Studio Manager, explain how this is all managed.


Real Dealer Studios brings together the expertise of a film production company and an online casino games developer, and doesn't see itself as a live casino supplier. Detailing the studio's unique approach to production, Shane Cotter, Chief Product Officer, likens it to a Hollywood film. From script writing and casting right down to the final edits, the only difference is that they integrate the resulting video material into a game framework, rather than making an actual film.


At the complete opposite end of the spectrum from a sprawling facility built on top of fortified 16th century walls and a Tarantino-style approach, Live Solutions have no dealing responsibilities or physical location to attend. Indeed, you can go on their website right now


How do you manage the balance between offering the most popular live casino games worldwide with smaller, up- and-coming studios offering hyper-localised and specific content. How do you strategically build a portfolio that features the likes of Standard Blackjack, Cash or Crash, Hands-Do and Andar Bahar?


and apply to be a presenter. Asha Fitzgerald, Global Head of Presenter Management, says the streaming platform is infinitely scalable and at pace.


AN AGGREGATOR PERSPECTIVE


A live casino lobby is a different thing than an RNG lobby. Rounding out our extensive live casino coverage, Stian Enger, CEO of CasinoEngine, and Andrew MacLean, VP of Sales at Pariplay, offer an aggregators perspective on the live scene. How do you manage the balance between offering the most popular live casino games worldwide with smaller, up-and-coming studios offering hyper-localised and specific content. How do you strategically build a portfolio that features the likes of Standard Blackjack, Cash or Crash, Hands-Do and Andar Bahar?


NEWSWIRE / INTERACTIVE / MARKET DATA P83


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