Pulse
LIVE CASINO ONLINE LIVE SOLUTIONS
Live Solutions: global reach, local touch
Live Solutions' host presenters have no dealing
responsibilities or physical location to attend - with the help of tele-prompts, presenters can work from home in any location. Asha Fitzgerald, Global Head of Presenter Management, offers a glimpse into its operations.
Live Solutions' proprietary software has been built and designed over many years creating a bespoke technology facilitating this function.
What opportunities does this open up for customer engagement?
Asha Fitzgerald, Global Head of Presenter Managemment, Live Solutions
What space does Live Solutions occupy in the live casino market?
Live Solutions occupies its own segment of the live casino market. It's the only platform which can accommodate every language and any currency and is also unique in that it enables video streaming interaction between players, game presenters and even casino operating staff.
What is Casino Floor Live?
Casino Floor Live is a platform which offers RNG table games transcending any live dealer experience with both players and our host presenters live streaming and interacting with one another across multiplayer tables in multiple languages, with none of the constraints of studio-based live dealers.
Te visual socialisation not only replicates the authenticity of a bricks and mortar casino experience, but enhances customer engagement and for the operator affords unique opportunities to provide bespoke face to face marketing support and care.
How does the solution's technology facilitate 'visual localisation' whereby players and presenters can live stream and interact with one another across multiplayer tables in multiple languages?
It really is the first time that casino staff and VIP managers can engage with a player face to face at the tables when they are most open to incentives.
Do players that are speaking engage longer than those that type manually?
Players do engage longer, but the main advantage of talking over typing is that it's more natural and does not interrupt the play.
Where does Control Room Live come in?
Like every film you have ever seen about Las Vegas, Control Room Live is the 'Eye in the Sky' which enables us to monitor literally everything which goes on at any one of our tables at any time. More than this operators have access to the same functionality relating to their own players.
Casino Floor Live enables presenters to work from home from any location. How does the cost saving from not requiring physical, costly studios and production technology translate across to the solution's price point?
Obviously the absence of necessity of studio technology and space allows us to be much more competitive, but any business owner will tell you that the staff costs are still the highest element of any operation and good staff need to be paid well.
Is there a scale ceiling for steaming platforms such as Casino Floor Live?
Casino Floor Live is infinitely scalable and at pace.
NEWSWIRE / INTERACTIVE / MARKET DATA P119
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