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020 021 HardSoft DSAR 1/3/07 4:37 pm Page 2
Become a saviour
for local businesses
How many small and medium
the moment you open for business.” there is a huge market of SMEs keen to
The HardSoft Computers leasing take advantage of upgradeable leasing,
sized business are operating in scheme is flexible and affordable, giving them the chance to change their
your town or city, and how many
incorporating supply and installation of computers every 18 months without
equipment with full warranty and any increase in the monthly
new launch every week? These
customer support during the lease. The rental cost.”
weekly cost of a full desktop system
are all potential customers for
Importantly, the HardSoft
starts from only £4 per week and clients Computers head office will process all
you if you take on the HardSoft
can lease anything from a single PC to a lease finance for customers, allowing
fully installed and managed network franchisees to concentrate on
Computers franchise. Stuart
server system. marketing and developing the business,
Anderson reports
“Our belief in the future of IT leasing and recruiting and training staff.
is backed up by statistics,” says Phil. Franchisees will receive a full training
“In the USA the standard means of programme covering all aspects of the
W
ith the growing pace of acquiring IT is via a lease scheme. In business, from product knowledge and
improvement in the sales instruction through to business
technology sector, small to procedures. The package also includes
medium sized businesses are finding an exclusive territory, a full set of
that keeping their IT capabilities in line business manuals, stationery,
with the current market is getting marketing materials and personal
costlier as their purchased equipment IT solution.
becomes outdated increasingly quickly. “We will also help you set up your
Established for over 16 years, HardSoft new business, train your staff and get
Computers offers a solution in the form you ready to launch using our
of upgradeable IT leasing which allows marketing tools to generate immediate
its clients to completely outsource their
IT departments and streamline the
‘In 2006 the overall UK
awareness of your new business,” says
Phil. “On an ongoing basis we will
efficiency of their businesses.
leasing market grew by
work with you to develop your
With the popularity of IT leasing
creating strong new opportunities
eight per cent and is worth
business, providing ongoing advice and
guidance to both you and your team.
nationwide, HardSoft Computers has
in excess of £1.7 billion.’
We want you to be sales focused and
launched its franchise opportunity as it very successful - we will help with
seeks individuals with a basic the UK, businesses will happily lease a technical support as you build your
understanding of computers and an car or a photocopier, but traditionally team with specialist knowledge,
interest in the market to develop and they will buy their IT equipment. provide marketing initiatives for you to
market its concept nationwide. “To Leasing makes economic sense, implement, and ongoing training to
ensure that our franchise succeeds we allowing customers to install the keep you up to speed with
have worked with specialist franchise equipment they require without making market developments.”
consultancy FDS,” says Franchise a large capital outlay, while also being If you have a real desire to build and
Director Phil Morgan. “The result is a the most tax efficient method of make a success of your own business in
complete turnkey package covering acquiring new IT equipment. the IT sector, are comfortable with
every aspect of setting up and running “In 2006 the overall UK leasing dealing with the public and can lead
your HardSoft Computers business. market grew by eight per cent and is your own team while simultaneously
You won’t have to develop your own worth in excess of £1.7 billion. IT working as part of a larger team,
business systems as you go, it will all leasing represents only a fraction of this HardSoft Computers wants to talk to
be set out for you, meaning you can total and presents a huge opportunity for you about getting in on the ground floor
concentrate on generating income from growth. Our experience tells us that of its national franchise development.
FURTHER INFORMATION: To enquire online visit: www.thefm.net/38149
Call: Phil Morgan 01279 718 693
email: phil@hardsoft.co.uk visit: www.hardsoftcomputers.co.uk
HardSoft Computers, Hatfield Grange Farm, Hatfield Broad Oak, Bishops Stortford, CM22 7JZ
© 2007 The Franchise Magazine 21
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