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Franchise Focus


Nick Lyons A unique approach


The innovative sásta fitness franchise expands into the UK INVESTMENT LEVEL: FROM £150,000


S


ásta fitness are the popular and rapidly growing health, fitness and weight-loss franchise from Ireland. sásta recently announced Manraj Singh as their first


UK franchise owner with his studio location at Brighton Marina. “Personally, I really liked the concept. I knew that Fiona was a good partner and we just clicked straight away,” Manraj explains. What appealed to Manraj most about the sásta system was the weight loss results that the fitness pods provide to customers. Having suffered with weight issues in the past, Manraj knew he wanted to invest in a business that would give something back to his customers and would also turn a good profit. “I looked at some other franchises but I was really impressed with the sásta pods, concept and most importantly the amazing client results. It is important for me to help people who are overweight and reduce their chances of long-term illnesses such as high blood pressure, diabetes, strokes, etc. The sásta concept is ideal for this. One sásta session convinced me that the sásta fitness franchise opportunity was too good to pass.” The sàsta programme and fitness pod is the brainchild of accountant, and recipient of the 2013 ‘Irish Franchising Woman of the Year’ award, Fiona Egan. “The most


important thing is that exercise needs to be safe, enjoyable and non-intimidating. I know from personal experience that when you are overweight, it can be so hard to make that first phone call or to visit your local weight-loss facility. That’s why we insist that our studios are staffed by caring team members who are there to help, motivate and support customers,” insists Fiona.


“sásta are committed to motivating clients to achieve their goals”


sásta fitness provide clients with an


exercise opportunity that guarantees results in four weeks. The short, 30- minute workout is conducive to the demands of modern living where people are extremely ‘time-poor’ and need to see weight loss results in a shorter period of time. The sásta fitness pod is central to this successful weight loss programme and will only be available via sásta fitness studios worldwide.


sásta understand the importance of combining exercise with good nutrition so, in addition to the fat-burning pod workout, sásta offer their clients a tailored ‘low GL’


meal plan and body-sculpting programme. The sásta programme is like a personal trainer; the sásta team are committed to motivating clients to achieve their goals in a fun way and without deprivation. Clients have weekly weigh-ins to monitor progress as well as encouragement to achieve their goals.


The sásta experience provides the essential elements for a lifestyle change and a year-round training system aimed at those who want to lose weight, get fit and maintain a healthy lifestyle. sásta recommend attending their sásta studio three times per week for four weeks to reduce one clothing size and are so confident that the sásta programme works, they offer a 100 per cent money-back guarantee. Clients will also improve their fitness levels in the process. Launching in September 2012, sásta Brighton is the seventh sásta studio to open. With another Irish and the first Spanish studio to open in autumn this year, it’s definitely one to watch. n


SÁSTA FITNESS


WEBSITE: www.sastafitness.co.uk EMAIL: hello@sastafitness.co.uk PHONE: 07472 355 463 CLASSIFICATION: Gyms / health / leisure


October 2014 | Businessfranchise.com | 83


Investment: £100k-£200k


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