Market Focus SELECT APPOINTMENTS D


onna Stafford is a franchise partner with Select Appointments, operating branch offices in Peterborough and Lincoln.


What did you do before investing in a franchise?


I was working as a European account manager for an electronics firm when, in


1997, I was made redundant. I responded to an advert for a recruitment consultant. I knew I was good at sales and meeting targets as well as interacting with clients so I thought the position would be ideal for me. I got the job and stayed with this large corporate agency for a few years before moving to a small independent agency. In 2001, I joined the Peterborough office of Select Appointments as executive manager. After five years in this role, I approached the board to ask if I could invest in the business as a franchise partner. Today, I manage a small team of consultants in each of my two offices.


How has your executive experience benefitted you?


It was invaluable to see the recruitment business from both ends of the spectrum. I learned the importance of having good processes and systems in place to increase agency profitability.


What kind of support have you received from Select?


I am very lucky to have the support and resources of Select who have been in the recruitment sector for over 20 years. Select have always provided very good training to franchise partners; I believe this is essential for credibility in the industry, as being one step ahead of trends and legislation equips staff with the tools they need to create a successful business.


What are your plans for the future? There’s plenty of business out there and I will be looking to grow my teams and expand.


What kind of person do you think a Select franchise would suit? The key thing is to be able to build relationships. You also need buckets of passion, lots of drive and a determination to succeed.


October 2014 | Businessfranchise.com | 63


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