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Franchise Focus


Life altering S


Graeme Mulheron made the seamless transition from marketing to The ZipYard


INVESTMENT LEVEL: £38,500


ales and marketing specialist Graeme Mulheron took the decision to buy The ZipYard franchise for Bedford earlier this year and hasn’t looked back since. By the time local mayor Dave Hodgson unzipped a six-foot giant zip to declare the specialist garment alterations and repair centre offi cially open, the business was trading at almost full capacity and recruitment was underway to add a third seamstress to the team. Graeme is no stranger to the franchising business model. He was previously an award-winning Cash Generator owner


running multiple branches. He says: “The time was right to move on and give my career a new direction. I was proud of the Cash Generator businesses that I had built up, but had reached the stage when I wanted to push on and expand but needed a new challenge to enthuse and drive me forward. As a marketer, I am always on the lookout for innovative ideas and The ZipYard ticked all of the boxes.”


“As a marketer, I am always on the look out for innovative ideas and The ZipYard ticked all of the boxes.”


The Bedford ZipYard is ideally located in the town centre, and within days of opening its doors, customers began fl ocking in. He continued: “I had read about The


Graeme Mulheron


ZipYard’s arrival in the UK and was vaguely interested, but it wasn’t until I had to get a suit altered to go to a business awards


dinner that I realised just how much the local area needed a top quality alterations and repair service. “I searched high and low for someone to carry out the repair and eventually ended up in the middle of an indoor market at a stall having the alterations pinned in full view of other shoppers. “It dawned on me that there must be lots of other people out there just like me with clothes needing altered and nowhere to take them, so I decided bring The ZipYard to Bedford.


“I have been overwhelmed by the success of our ZipYard so far. As with any business, if you can combine excellence in service with excellence of products you have a winning formula and we certainly have that here at The ZipYard Bedford.” The ZipYard concept is well established


in Ireland and is growing steadily in the UK. ZipYard centres carry distinctive yellow and black branding and off er a top quality garment alterations and repairs service to members of the public, as well as local retailers, businesses with uniformed staff , hire and bridal shops and even schools in a clean and purpose designed retail environment with on-site seamstresses and private changing rooms. Territories are being snapped up fast


but there are still opportunities available for the right candidates.


The ZipYard Garment alterations


www.thezipyard.co.uk info@thezipyard.co.uk 01530 513307


July/August 2016 | BusinessFranchise.com | 57


Investment: £20k-£50k


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