Global News Forum
Communication: Key in Getting Message Across
T
he 2015 ABU Global News Forum (GNF), hosted by NHK, was held in Sendai, Japan,
in conjunction with the 3rd United Nations’ World Conference on Disaster Risk Reduction (WCDRR). The GNF was launched by the Asia-Pacific Broadcasting Union (ABU) in 2013 in Seoul with the purpose of establishing an open dialogue involving high-profile journalists and decision-makers of the media industry.
About one hundred delegates coming from thirty countries attended the forum. In his opening speech, Mr Koki Morinaga, Managing Director at NHK welcomed all the delegates and talked about the importance of holding such meeting in Sendai in parallel with the United Nations Conference on Disaster Risk Reduction.
Good communication is the key in getting the correct message across for both the authorities and broadcasters when it comes to informing the public about natural disasters.
The Weather Channel’s Senior Hurricane Specialist Bryan Norcross said the reason sometimes information about
6 ABU News
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