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DIGITAL SIGNAGE Retail growth in focus


Lock and load: The quick-fit Alfapix display


BARIX AG


LED displays designed for hire


ALFALITE


The Alfapix series of LED displays from Alfalite have been especially designed for the rental industry and are claimed to be extremely versatile, suitable for a wide range of requirements and situations. To facilitate being used for a


wide range of uses and applications, the Alfapix displays are strong but light, and built in aluminium cabinets that can be mounted and installed quickly.


They feature fast lock to fit without gaps between panels. They are suited to both indoor and outdoor locations, where LED panels can be placed on the floor, walls or hanging structures. The high quality image is backed by speedy refresh rates (up to 2,400Hz), brightness and colour, with low power consumption. Alfapix screens come with pixel pitches of 8.93, 10.42, 6.94+, 8.33+, 10.42+ or 15.625+mm. Stand: 9-C100


Barix is visiting ISE 2014 with a new executive management team and company strategy that focuses on retail as a core- growth area. The company has unveiled a new booth design in the digital signage hall this year, which simulates technology in retail environments. The Barix stand is staging three demonstrations to


showcase the reliable movement of audio-over-IP networks. One of the demos centres


around Audio Signage, an application that delivers multichannel audio streams to consumer devices in sync with visual displays. In-store radio and ad insertion


are also being demonstrated with new and improved hardware and software, including a system-wide management platform. Paging


and intercom, addressing retail store communications for security and general needs in real time, are also in the spotlight. The company’s retail solutions run Barix IP audio technology and aim to engage consumers, simplify communications and add value for systems integrators through simple installation, scalability and all-in one converged network solutions. Stand: 8-E275


Making multitouch ubiquitous UNEDGED


The ARENA Multitouch Platform from Unedged for software developers and vendors, systems integrators, manufacturers, resellers and customers is on show for the first time at the Unedged stand during ISE 2014. This interactive software solution was designed for large format touchscreens in multi- user environments. It features tools for remote content management and monitoring alongside customer


management tools. Also available are control equipment, logs, licence management and automatic updates.


The platform supports HTML5, cloud syncing and storage, as well as customisation through the addition of 20 apps that are available for download through an online reseller store. External Javascript or HTML apps are also supported, among others. ARENA allows users to make


numerous rapid configurations and design customisations to adapt final delivery to public spaces and verticals such as


digital signage, retail, tourism, transit, entertainment, corporate and advertising. It can be deployed to any


hardware support and is suitable for displays of various sizes and resolutions. It runs on Windows 8 and 7 as well as Linux and supports TUIO and native touch. Stores and shop windows can use ARENA to build a catalogue to present products and services, showcase videos and images, link to online and social media, and create interaction to capture customer data. Stand: 8-D195


thedaily 2014 15


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