Franchise Focus


Prime movers


The Prima Ardelle Associates franchise offers an affordable business opportunity


INVESTMENT LEVEL: FroM £15,000-£45,000


consultants Prima Ardelle Associates. Established over a decade ago, Prima


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Ardelle Associates was designed to offer good earnings potential as well as work-life balance for the founders, whose dedication and enthusiasm has seen the business trade profitably through one of the worst recessions in history by using best working practices and fully embracing technology


176 | Businessfranchise.com | October 2013


ou would be hard pressed to find a more affordable entry to owning a white- collar business in the present marketplace than that offered by recruitment


as part of their business strategy. “There is nothing as rewarding as finding a suitable position for a job seeker looking to better themselves, along with filling a job for a client with a candidate that we know will benefit their company, providing added value along the way,” says founder Martin Wood. Prima Ardelle Associates is unique in that its offering can be launched relatively quickly. Franchisees can operate initially from a suitable home-based office-type setup – this is, in fact, how managing director Martin Wood first set up when he transferred his sales and customer service skills from the corporate world


to his business. “We did this to keep the overheads down in the early days, but soon moved into premises taking on staff as we grew.”


“For those with ambition to run a management-style business, we have a company-owned franchise where you can see for yourself how this could operate and as each territory is mapped to allow for multiple consultants there is huge scope to grow a sizeable business.” Unlike a high-street, premises- based business, the investment level is considerably lower than a typical white- collar franchise, which would require a long


Investment: £10k-£20k


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