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consumer electronics accessories


battery for their needs. Many customers will be aware of the benefits of alkaline batteries over zinc carbon types, but probably don’t know that there are several types of alkaline batteries: standard, long lasting, and high performance for high drain devices like MP3 players. It’s also worth explaining the benefits


accessories, your customer will go elsewhere for them


“If your store doesn’t sell ”


of using high power lithium batteries in high drain devices. The biggest selling battery sizes are AA and AAA, but don’t forget that some devices (such as hand-held games consoles and e-book readers) may use button batteries. Rechargeable batteries are not only greener, but they can help save consumers money. It’s important to stress that rechargeable battery technology has greatly improved over the years, with technologies such as lithium-ion and Nickel Metal Hydride (N-MH) offering longer running times and no memory effect. Chargers are also smarter – automatically switching off when the battery is fully charged – and work much faster than older types.


Cables


Many homes have HD Ready TV sets and HD devices like set-top boxes, games consoles and Blu- ray players, and owners will get the best possible sound and picture quality by using an HDMI cable. It’s also worth pointing out that if the customer’s DVD player offers upscaling functionality, an HDMI cable is required to see the benefits. Another possible benefit of having an HDMI cable is that


many home PCs and laptops have HDMI connections. By using an HDMI cable to connect a PC to a TV, it’s possible to watch videos and digital photos stored on the PC hard drive on the big screen. You can also watch on-demand services like BBC iPlayer on a TV rather than a small PC screen. If a customer purchases a 3D Ready TV and 3D ready Blu-ray player, they will need an HDMI cable that conforms to the HDMI 1.4 standard in order to view 3D content on their television. Customers using an analogue set-top box will get a better performance using a Scart lead than the RF connection, and owners of DVD players or Blu-ray players may want to connect their device to the home hi-fi for better audio performance, and for this, they will need an audio lead.


Headphones


Some products come supplied with accessories, but that doesn’t mean there isn’t the potential for selling the customer accessories. A good example is iPods and MP3 players, which are almost


IndependentElectricalRetailer 48 SalesTrainingGuide12 Sennheiser headphones


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