Franchise Focus
Fit for franchise H
Ride the workout wave with an easyGym franchise INVESTMENT LEVEL: FROM £100,000
aving just unveiled a new, lean and tech-driven franchise model, easyGym is a ready and road-tested business for ambitious
entrepreneurs keen to be part of a major global force in the fi tness arena and you don’t even need to be from the industry. What’s more, it’s anticipated to return a payback within just three years. So, imagine the opportunity to ‘work out’ with the easy brand – a name that off ers 98 per cent consumer recognition in the UK and over 90 per cent across Europe. Picture getting an inside track on how to run a successful fi tness business from one of the most recognisable and fastest- growing consumer brands in the world, which was recently inducted into the Museum of Brands. The fi rst franchisee to get his keys by making a private investment in an easyGym franchise is none other than Paul Lorimer-Wing, co-founder and CEO of the business. Having road-tested the model, the qualifi ed accountant and entrepreneur is now keen to expand further and help others wanting to replicate his stunning business success.
Paul says: “easyGym is off ering a radical new franchise model and is set up for global growth. With fewer strings and less upfront investment needed, but more automation, innovation and support, you will feel empowered to do more as you embark on your exciting journey.” The recent Entrepreneurial Britain report shows that hiring staff with the right skills is a major area of concern for owners of small and medium-sized enterprises. A franchise model removes this worry, as franchisees are super-motivated to drive their own business. Furthermore, the model has been designed to slash staff costs, from an industry average of 50 per cent of annual turnover to just 15 per cent. Indeed, easyGym’s fl exible, no-contract, all-online monthly payment membership model off ers daily cash infl ows and will appeal to those who currently run retail or restaurant businesses, or those who are looking to diversify across industries. With a report from Eagle Star Small Business Direct also claiming that small
companies had lost more than £110million in three years due to the theft of money and goods by their own staff , the model also banishes the hassle and worry involved with handling cash on site. Focused on ensuring franchisees get the best opportunity to create the returns expected from the get go, the easyGym management team is geared up to provide access to a technology platform, including membership management, self-serve biometric access, an online-only joining process and 24/7 CCTV monitoring. The team will also provide customised guidance and regular reviews to ensure the highest quality of standard is maintained. This will include easyGym’s franchise operating manual, which details how to set up and operate a successful franchise and covers: • Finding the right property (something Paul with his property background is particularly passionate about)
• Negotiating the best deals and contracts with banks and landlords,
which can be prohibitive for those without a proven entrepreneurial track record
• Optimising design and layout • Accessing brand buying power • Managing a lean operating model • How a class schedule runs most effi ciently, from the experts.
With easyGym aiming to recruit franchise
entrepreneurs domestically and globally, and following hundreds of approaches in recent weeks from those keen to take control of their fi nancial future, it’s much simpler than you think with easyGym! Get in touch today to start the journey
towards a lean business that could really work out for you.
easyGym Health and fi tness
www.easygym.co.uk/franchise franchise@easygym.co.uk
September 2017 |
BusinessFranchise.com | 73
Investment:£100k+
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