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Thanks to its non-irritating properties, good
skin tolerance, and skin-friendly nature, this natural emollient is perfect for use in gentle formulations for daily use. These two ingredients are therefore perfectly
aligned with the needs of Generation Alpha, who seek effective products but also ethical, eco-friendly, and adaptable to their fast-paced, connected lifestyles. Consumers from this generation, concerned about their environmental impact, are looking for natural alternatives to traditional products often associated with unsustainable practices.
A vegetable silicone alternative that combines performance and biocompatibility Traditionally used for their smooth feel and velvety finish, silicones are now being questioned due to their environmental impact and non-biodegradable nature. Generation Alpha, eager to consume more responsibly, expects alternatives that can deliver the same sensory performance while respecting the planet.
That is precisely the mission of Natura-Tec
Plantsil™, a plant-based fluid that perfectly mimics the properties of low viscous silicones. Its lightweight texture, fast absorption, and powdery finish make it an ideal ingredient for face, body, and hair care. It is equally suitable for serums, shampoos, oils, and makeup removers. This emollient delivers softness, glide, and
suppleness making it an excellent ally for young and sensitive skin. In hair care, it provides a natural conditioning effect with no greasy residue. Its compatibility with skin care for young,
sensitive skin, its light texture, and non-greasy finish make it a top choice for a wide range of products from oils and makeup removers to serums and shampoos. Non-irritating, high-performing, and natural,
it offers an ideal alternative to traditional silicones for formulating gentle, respectful skin care products that align perfectly with the expectations of the most demanding consumers. Plantsil™ embodies the demand for high-
performance naturality, while contributing to a more sustainable, gentler, and cleaner cosmetics industry.
More than a trend: a sustainable vision of beauty At Natura-Tec, we are not just following trends we are committed to a sustainable and responsible vision of cosmetics, where every ingredient is designed to have a positive impact on the skin, the environment, and society. All our products are obtained using
virtuous technologies through green processes and technologies following currently free principles. Our approach is perfectly aligned with
the expectations of Generation Alpha. By offering natural alternatives to conventional ingredients - such as silicone, petroleum jelly, and lanolin - we empower brands to create responsible, safe, and creative products. We believe that this kind of beauty rooted
in strong values is what will resonate with today’s and tomorrow’s generations. Generation Alpha refuses to choose
between pleasure, performance, and ethics. We design our ingredients with one clear belief: that you can have it all naturally.
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