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ICE Confirms Record-Breaking Attendance EMEA


Following an independent audit of the world's biggest gaming event, the unique number of visitors attending ICE London has been confirmed at 33,536


Te 2018 edition of ICE London has been officially declared the biggest on record with an 11 per cent increase on figures from 2017


UK EXHIBITIONS


SPAIN – Last month, Zitro received an extraordinary visit from the Director of Taxation and Gaming of Castilla La Mancha (Spain), Ms. Susana Pastor, as well as the Head of Game Services of Castilla La Mancha (Spain) Mr. Javier Gómez.


During the tour of the Zitro Technology Campus in Barcelona, the officials from Castilla la Mancha were accompanied by the top representatives of Zitro: Johnny Ortiz, President, Manuela Jimenez, Vice President, Sebastián Salat, CEO, and Cristina Garcia, Director of Institutional Relations.


Ms. Garcia highlighted the importance of this visit as an essential step to establish and maintain dialogue between the different stakeholders in the gaming industry. This visit, Cristina added, demonstrates the willingness of public institutions and the private sector to work together.


SPAIN – The President of the Luckia Group, José González Fuentes, and the manager of Cirsa, Braulio Pérez, have met with the mayor of Vigo, Abel Caballero, and the councillor for Commerce, Ángel Rivas to discuss plans that will give the go ahead for a new casino in the city of Vigo. Under current plans, the new casino will create 105 direct jobs plus an additional 75 to 80 indirect jobs. The agreement is dependent on planning permission for the building of the casino in Vigo’s free trade zone as well as the authorisation from the Government of Galicia. Both companies also own the Casino La Toja in the municipality of O Grove in Galicia.


The operators of the new casino have officially presented their proposal to the local government with the intention of speeding up building permits and the authorisation from the Vice Presidency so that they will be able to open before the end of the year. The owners will invest between €5.5 and €6m in developing the 1,700sq.m site in the lower level of the A Laxe Shopping Center: Vigo’s newest shopping centre, located centrally in the port area of Vigo. The location is designed to attract demand from the south of the province as well as customers from the north of Portugal and crew working on cruise ships that dock nearby.


The A Laxe gaming room will come with a bar and a small restaurant and will house the maximum number of games that regional laws allow with gaming tables, sports -betting and slots. The operators complete building work within four months, so that by the end of the year or early 2019 the casino should be operational. The company said it would raise as much as €30m per year in revenue. In legal terms, the Vigo room will be attached to the Casino La Toja but the owners will promote Casino de Vigo as a commercial brand on its own in order to differentiate itself.


P20 NEWSWIRE / INTERACTIVE /MARKET DATA


An independent audit of the world's biggest gaming event, detailing the unique number of visitors attending ICE London, has confirmed attendance at 33,536, an 11 per cent increase on the 2017 figure and a landmark figure that constituted the seventh consecutive year of growth for the industry leading gaming technology event. Despite occupying an additional hall at London's ExCeL, density also increased year-on-year, with the average number of visitors per stand up 17% and the number of visitors per square metre up 12%. In a year that the ICE brand demonstrated its unique ability to engage with gaming professionals based throughout the world, the number of represented countries edged higher from 151 (2017) to 153, with the exhibition experiencing a surge of visitors from key growth regions, notably North America (+33 per cent), Africa (+23 per cent) and South East Asia (+18 per cent).


Reflecting on the positive data, Kate Chambers, Managing Director of Clarion Gaming, said: "Achieving a double digit uplift in attendance and extending the sequence of growth to seven consecutive years is a massive achievement for everyone involved in ICE London. Tis is a fantastic collaboration involving the great team at Clarion Gaming, the gaming community at large who travelled to London from a record 153 sovereign states and jurisdictions, as well as the community of international exhibitors who support the ICE brand with such passion and creativity. Te backing we receive from


New Georgia studio goes live, Evolution’s third European hub


Georgia


Evolution Gaming has announced that its new state- of-the-art production hub in Tbilisi, Georgia, has gone live.


Evolution’s expansion into Tbilisi — Evolution’s ninth studio — follows the opening earlier this year of a purpose- built Live Casino studio in Vancouver, Canada. Te new studio hosts over 100 employees at launch, a number expected to rise throughout the year as operations grow.


Te opening of the Tbilisi


exhibitors is evident in the post-show research we commission each year and which measures the satisfaction rating as a Net Promoter Score (NPS). Te exhibitor NPS came in at +51.8, which places ICE London among an elite group of business events staged in the U.K., an accolade I am extremely proud of."


She added: “One of the stand-out features of ICE London is the breadth of the gaming offering that's available for visitors to experience. Whereas more regional centric exhibitions have a narrower focus, ICE London embraces all forms of gaming, a feature which is reflected in the audience profile. Tis year, the number of visitors interested in bingo, street, poker and social gaming more than doubled. Half of the audience had an interest in sports betting and two thirds in the casino business. Of the newer gaming sectors, 20 per cent of the ICE London attendance had an interest in esports. It's this mix of verticals that delivers the dynamic that keeps the ICE London experience fresh and relevant to all sectors of the industry."


Outside of the UK, the largest represented country at ICE London was Malta (1,910 attendees), followed by Germany (1,445), the U.S. (1,253), Austria (1,170) and Spain (1,097). Te group of top 10 nations was completed by Sweden (914), Italy (910), Netherlands (658), Bulgaria (629) and Israel (572). All of the ICE London Top Ten Nations registered year-on- year increases in attendance.


studio comes during a period of intense growth with high demand for Evolution products and dedicated environments. Consequently, Evolution’s third major central production studio in Europe has been built to act as a service hub for multiple markets and licensees.


It is expected that the site will be able to manage Evolution’s growth for the next two to three years, adding significantly to the capacity of its existing major central studios in Riga and Malta.


Te new Live Casino production hub will also create further career opportunities, both amongst Evolution’s existing staff and new employees, including many


recruited from Tbilisi and the surrounding region.


Evolution Group CEO Martin Carlesund commented: “We are delighted that our latest major Live Casino studio in Tbilisi is now live and fully operational.


“Tbilisi is a fast-growing city of over one million people, offering strong development and investment opportunities, so it offered the perfect location for us. Tis is a large commitment and project for Evolution and I am proud to see the organisation delivering.”


Carlesund added: “Te new studio is an investment for the future and will support us in our ambitious development plans in the coming years.”


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