Interactive


DIVERSITY - COMPANY CULTURE GANAPATI


Ganapati: bridging diversity divides


Juliet Adelstein addresses the issue of diversity in the gaming industry from the perspective of an inclusive employer


Juliet Adelstein Chief Executive Officer Ganapati Group


Juliet joined Ganapati following three years at Japan’s top advertising agency, where she brokered and managed global sponsorship and athlete endorsement deals for some of Japan’s biggest companies.


After seven years living and working in Japan, Juliet’s expertise lies in bridging the gap between Eastern and Western cultures through her understanding of languages, international relations and borderless business.


We don’t just welcome people from different backgrounds and cultures, but also look for a variety of different skills, in people from a variety of different industries. This makes our global skill base extremely comprehensive and quite different from that of our peers and competitors.


P156 NEWSWIRE / INTERACTIVE / MARKET DATA


Ganapati is an international group company with offices and game studios in London, Tokyo, Taiwan, Los Angeles, Malta and Estonia. Could you tell us a bit about the company culture at Ganapati?


Our company culture is something which is really important to everyone at Ganapati as it helps remind us of who we are and why we are different. We place great emphasis on the importance of diversity and how we utilise this to help us think outside the box.


Since our roots are Japanese, we also incorporate the concept of “Kaizen” into our company values, which is basically a reminder that we are constantly evolving and adapting, and that everything we do can always be improved on.


Ganapati is a fun and energetic working environment, which welcomes “outsiders” – those who are able to view the industry from a completely new angle and help us achieve our goal of creating something which has never been done before.


How important is diversity to the company culture at Ganapati?


Diversity plays a huge part in Ganapati’s identity. We recognise the advantages of working in such a multi-cultural environment and really make sure to maximise them wherever possible.


Diversity to us is all-encompassing – we don’t just welcome people from different backgrounds and cultures, but also look for a variety of different skills, in people from a variety of different industries. Tis makes our global skill base extremely comprehensive and quite different from that of our peers and competitors.


I think the way we acknowledge and choose to work with people who hold different values and views to our own definitely makes us stand out as a company. Ganapati is made up of such a mix of nationalities, languages, cultures and perspectives, that together we become a combined force!


Could you describe the hiring mentality at Ganapati? What is the ideal candidate profile?


When it comes to hiring, something which is extremely important to us is whether the candidate is a good fit for the team. We look for people who will positively contribute to the


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