Interactive GREENTUBE - PLURIUS
NRGS is the central hub for all gaming channels and provides a range of services such as Centralised Bonus Campaigns, Retention, Protection, Accounting, Monitoring and Reporting.
offer the same content across all channels. Te commercial benefit is combining all those channels into a single system which greatly increases player retention.
Another important benefit is the reduction of costs and effort by using a single data warehouse for all distribution channels. Tis is highly beneficial when it comes down to issues such as monitoring, reporting and accounting. Service efforts and costs are also greatly reduced by having a centralised game server. For example, game updates on terminals can easily be done remotely without the necessity of an on-site visit from a technician.
Could you explain the role and functionality of Greentube’s remote gaming system - NRGS - and what makes it an essential omni-channel ingredient?
NRGS is the central hub for all gaming channels and provides a wide range of services such as Centralised Bonus Campaigns, Player Retention, Player Protection, Accounting, Monitoring and Reporting.
Due to its state-of-the-art software architecture, NRGS is highly flexible and capable of providing for all distribution channels. Te system is also readily and easily expandable for larger operations or country-wide gaming systems.
Payment processing is an integral part of omni-channel - how is this incorporated in to the PluriusTM
solution?
Greentube, as a leading online gaming provider, has extensive knowledge and experience of online payment solutions. Te PluriusTM
system
is based on an online platform, therefore, these payment solutions are an integral part of the overall product. Traditional land-based payment
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methods, i.e. bill and coin handling, are already part of the system as well.
How can games be ported from one channel to another so easily? What ‘magic’ is involved?
PluriusTM is an integrated system which, with
regards to game content, does not differentiate between online, mobile and/or land-based channels. Terefore, no porting between the different channels is necessary. Te games are developed from a central SDK and made available across all distribution channels from the initial launch.
Will Greentube expand the reach of PluriusTM Te PluriusTM to
offer games from third-party developers in the future?
system already offers a wide range
of third-party game content. Several gaming companies such as Mazooma and Eurocoin, as well as other third-party providers, already develop their games via the novoSDK and make them available them on the PluriusTM
system.
NOVOMATIC’s close cooperation with several game studios helps to greatly enhance and expand the diversity and variety of products on offer in the Greentube games portfolio. Greentube is constantly investigating the market to improve the content offering on PluriusTM
.
Tis also includes local game studios in specific markets so that games can be quickly tailored to meet specific market requirements.
One of the new NRGS tools is the dynamic
content and configuration management system, controlled by a central administration tool. What is this and why is it important?
Te central administration tool “PluriusTM Center” provides the possibility for the operator to customise the PluriusTM
system even further.
Tis includes the ability to provide different game content, game parameters, localisation (regional- or venue-based) or scheduled tasks (different game parameters at different times). Te targeted promotion of new or specific games (e.g. jackpots) is also possible.
Are we going to see the general igaming and land-based gaming market taken over completely by an omni-channel model - and what kind of timescales are we looking at?
In some areas, yes. But land-based and online will still exist on their own for a while yet. However, the trend will continue to push towards an omni-channel solution as it brings so many obvious benefits to not just the operators and regulators but also to the players themselves. For the operators, it provides a comprehensive 360 degree view on the player and their gaming profile. From a regulator perspective, it provides more robust security and improved player protection (responsible gaming). For the player, a fully-integrated omni- channel solution provides a more seamless, and therefore more enjoyable, gaming experience with access to all their favourite games right at their fingertips. It’s a win-win solution all around!
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