Insight
GLI EUROPE INTERVIEW John van Schaijk
I always ask our clients, do you have a road map? If we understand the direction of travel we have a much greater appreciation of the issues our clients will be facing in the
future. Smaller labs can help you to a limited extent in the short-term, but if you have a long-term
strategy, the safest route is with GLI.”
475 jurisdictions worldwide. Te level of support we can bring to bear on any project is the defining difference when you work with GLI. If our clients need support, or if internally our engineers need vital information, we have a global 24/7 infrastructure that ensures each project is efficiently handled and made market- ready across global jurisdictions.”
conducted pre-compliance for clients looking to enter that market,” describes John. “During this process we work closely with Dennis and his team to lock-down the draft and anticipate the changes needed to prepare our clients to enter the new market much more quickly.”
Regulators can and do make changes between the draft and the final regulations, but the benefits of pre-compliance as balanced against these ‘tweaks’ have proved themselves to be advantageous for clients looking to gain first- mover status. Te close cooperation and working relationship that GLI Europe enjoys with regulators across the continent is a major factor in the success of pre-compliance, with GLI actively involved in the drafting process, providing expert advice and global gaming experience directly to the regulators. “Clients understand that they have a series of regulatory hurdles they need to clear, but time is always a limiting factor in the equation,” states John. “Both land-based and i-gaming clients appreciate this is a highly collaborative process between all parties, but that working with GLI and the standards we have pioneered, helps everyone in the development of new products for new jurisdictions.”
Tere’s something refreshingly ‘old-school,’ about the manner in which GLI Europe conducts its business. While the drive to maintain the highest levels of technological expertise and knowledge weave their way through every aspect of the business, the tactile nature of client contact and its hands-on approach to servicing that relationship is something of which John van Schaijk is very obviously proud. “I push really hard with my teams to ensure that everyone involved with our clients picks up the phone and speaks to them directly, or gets on a plane and meets face-to-face,” states John. “At every exhibition we schedule meetings with clients to reinforce that connection with their business and understand the nuances that you can’t read in an email. We place huge stock on direct contact with our clients and we spend a lot of time face-to-face and on the phone helping them understand our approach to the testing process. We explain and we listen. If the client offers a better suggestion, we shift and move in that direction. It’s the same level of collaboration within GLI too. We have amazing resources, from the huge compliance department here in Holland to the massive support infrastructure in the US, none of the other test labs have that level of expertise across
Listening to the Technical Managers describe their day-to-day work with clients you quickly appreciate that they act as extensions of the developer’s own team, discussing every aspect of the product roadmap to ensure maximum efficiency both in the short and long-term. Near-term aspirations might be local market compliance, but what about approval in multiple jurisdictions? “I always ask our clients, do you have a road map?” says John. “If we understand the direction of travel we have a much greater appreciation of the issues our clients will be facing in the future. In which case, I can assign engineering resources appropriately, whether that’s two, three or four engineers from the outset or a spread of resources over a sustained period, that’s where GLI can really help get our client’s products across the line. Smaller labs can help you to a limited extent in the short- term, but if you have a long-term strategy, the safest route is with GLI.”
Te greatest part of John’s job, and that of his team, is receiving positive feedback from satisfied clients. GLI’s internal Intranet is the posting board for such comments, with clients encouraged to share their experiences, both good and bad, as part of the continual learning process embraced by GLI. “We want all our clients, new and old, to be comfortable working with us,” says John. “We want to partner with our clients, to get their product over the line, but sometimes its not so easy. Often the scope of the project means that the hurdles are really high - but that’s the part that makes things the most worthwhile. When you’ve brought a project back on track and you get a call or an email to thank you for all the hard work. You live for that moment. It the reason why we put so much effort into everything we do. Every one of those messages is testimony to the dedicated service we offer to our clients at GLI.”
NEWSWIRE / INTERACTIVE /
247.COM P39
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