MATTRESS
Therapedic Debuts Four New Releases at Winter Las Vegas Market
new collection. Last year, Therapedic fea- tured the plush and exclusive Floating Foam in every Tommy Bahama mattress. This year the new super hybrids will be enhanced by the addition of the Visco Floating Foam for comfort and Leggett & Platt’s new Quantum edge pocketed coil for support. “The new beds with the Quantum unit and
By Brooke S. Pisarsky Therapedic International plans to be a hotbed of activity with the release of four new prod- uct collections at the winter Las Vegas Mar- ket. The company recently moved into a newly renovated showroom and it has much to be excited about for this market.
First will be the release of new “super hy- brid” offerings under the Tommy Bahama la- bel. The Tommy Bahama line debuted to rave reviews last winter market. Now Therapedic will look to expand on that success with this
Visco Floating Foam will feel like no others,” said Gerry Borreggine, Therapedic president and CEO. Next, Therapedic will feature its new Medicoil HD line, which was introduced as a concept last market and has since been perfected for full release. From its name to its construction, everything about this line is heavy-duty. Designed for advanced firmness and durability, this four model line-up is nearly totally resistant to body impressions. Also on display at market will be the new EcoGel Flex beds. Similarly made to other leading brands’ bed-in-a-box programs, but with one big difference—this bed-in-a-box comes with an adjustable bed base and will be
delivered via white glove delivery. Consumers can experience the EcoGel Flex line in a re- tailer showroom and then Therapedic will have the bed shipped directly to the consumer’s bedroom. This program eliminates much of the heavy handling typically associated with the sale of an adjustable bed and bed base. Ther- apedic expects this to be a powerful program for small-to-medium-sized retailers. Finally, direct from Therapedic Mexico is the Double Ortho-Therapedic Sleep System (DOSS) technology. This unique feature allows the consumer to adjust the comfort firmness on each side of the mattress by flipping the duvet topper atop the support mattress. Ad- ditionally, the consumer is able to adjust the support firmness by positioning the HourGlass Support elements on the mattress to increase support or comfort with a simple adjustment. “This will be an exciting show for us,” said Borreggine. “But, we expect it to be even more exciting for our dealers and the pros- pects who come to visit us.” Visit
therapedic.com
OMI Broadens OrganicPedic Earth Collection With New Luxury Option
By Christopher Schriever Organic Mattresses, Inc. (OMI) is expanding its popular OrganicPedic Earth Collection with the introduction of the new Pinnacle mattress at the winter Las Vegas Market. Debuting as the most expensive, high-end model in the col- lection, this new model combines 100 percent natural and a certified organic rubber latex core with certified organic wool and cotton to provide a unique level of plushness. “This is very different than anything we have done before because we are setting our sights on the luxury consumer willing to spend about $4,000 and more,” said OMI President and Founder Walt Bader. “Why buy a synthetic product when you can capture the same quality, price and luxury, and have it be healthy and good for you?”
30 Sleep Retailer / Winter 2016
Retailing for $5,495 in queen, the 13-inch Pinnacle consists of an ultra-plush button down topper with a medium-firm base mat- tress. Both the mattress and the topper fea- ture high density and certified organic latex with a sculpted surface for advanced pres- sure-point relief. When sold separately, the nine-inch base mattress, known as the Pal- era, will retail for $3,995 in queen. “We found a way to utilize two very different comfort levels of the latex process together,” Bader continued. “Our ability to create lay- ering with a double sculpted surface on our in-house latex cutting machine has allowed us to not limit ourselves and go above and beyond what the market has to offer.” Like all of OMI’s handmade custom organ- ic mattresses, the new OrganicPedic Earth
mattresses are manufactured in Northern California in the first and only large-scale Eco-Factory dedicated to the manufacturing of certified organic products. Visit
omimattress.com
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