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LONDON GAMES CONFERENCE: EVENT GUIDE


BOOK YOUR PLACE Contact Jodie.Holdway@intentmedia.co.uk or call 01992 535646


Chris Petrovic


Senior Vice President and General Manager, Gamestop


Chris Petrovic serves as GM of GameStop Digital Ventures, the newly created digital strategy, M&A and incubation arm for GameStop, the world’s largest video game retailer. As a member of the company’s senior management team, Petrovic serves as the principal leader of GameStop’s global digital strategy. He is responsible for building on the company’s ongoing efforts to integrate digital initiatives into the company’s multi- channel strategy, as well as overseeing the development and execution of a digital investment and acquisition strategy.


Simon Osgood European Product Development Director, InComm


Simon Osgood’s technology career began at Hutchison Whampoa H3G, where he worked on strategic projects like the concession roll-out at AS Watson Savers and the UK launch of Pay As You Go. Simon joined InComm Europe in 2006 for the launch of the UK’s first gift card shopping centre programme and most recently has been responsible for the strategic product development of digital content and gaming prepaid cards into UK and European retail.


Ian Chambers International Vice President, IGN


Ian Chambers is the International vice president and managing director of IGN Entertainment, overseeing IGN.com, Direct2Drive and AskMen.com outside of North America. His experience in building major brands whilst mastering new routes to the consumer has been essential in galvanising IGN’s media and digital distribution businesses. Previously, Chambers worked at EA as a senior manager on the digital distribution team, leading product strategy and delivering the digital revenue plan for the organisation. Key launches included market-shaping content such as FIFA Ultimate Teamand Battlefield 1943. Prior to this Chambers was head of digital and relationship marketing at Ubisoft.


Rod Cousens CEO, Codemasters


Rod Cousens boasts a highly distinguished career spanning 25 years in interactive entertainment. He is currently CEO of Codemasters, a leading developer and


publisher for consoles, PC and online platforms. The


company has earned a reputation for delivering quality interactive entertainment product through such major blockbusting gaming brands as Dirt,


Operation Flashpoint, Brian Lara/Ashes Cricketand the BAFTA Award-winning Race Driver: Grid. The firm also retains the official Formula One game rights and in September 2010 achieved an international No.1 with F1 2010,the first time in almost ten years that an F1 game has topped the UK charts.


Ian Livingstone Livingstone-Hope Skills Review


Ian Livingstone is life president of Eidos and one of the UK’s founding fathers of interactive games and fiction. In 1975 he co- founded Games Workshop and launched Dungeons & Dragonsin Europe. In 1982 he wrote The Warlock of Firetop Mountainwith Steve Jackson, the first in the Fighting Fantasyseries of interactive


gamebooks that sold over 16 million copies in 25 languages. He served as executive chairman of Eidos plc from 1995 until 2002. At Eidos he helped to secure many of the company’s major franchises including Lara Croft: Tomb Raiderand Hitman.


John Earner GM European Studios, Playfish


John Earner brings extensive expertise in online gaming to his role as general manager of European studios at Playfish. He oversees operations of the company’s growing portfolio of popular social games developed and maintained in the company’s London and Tromso, Norway branches. Prior to Playfish, Earner was with Sony Computer Entertainment America where he designed the micro-transaction business model for PlayStation Home. He also was a project leader at The Boston Consulting Group, a leading strategy consulting firm, where he focused on online gaming. Before BCG, John was an officer in the United States Navy.





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